Programmatic Account Manager

Programmatic Account Manager, Hull/Manchester/London/Remote (Hybrid)

Responsible for all aspects of programmatic campaign implementation, from media planning through to post-campaign analysis, while line managing a small team of Programmatic Executives and Senior Executives. The team works across a variety of programmatic executions, including running self-serve campaigns on Demand Side Platforms (DSPs) and operational set-ups and reporting with internal partners, trading across Display, Online Video, YouTube, Connected TV (CTV) and Broadcast Video on Demand (BVOD). Building strong, trusted client relationships through weekly contact, showcasing results and identifying new opportunities that drive business value.

On a day to day basis you will:

- Develop media plans that deliver on client KPIs and also deliver the best commercial outcomes for the team.
- Seek opportunities to showcase innovative approaches and proven campaign strategies to all relevant stakeholders.
- Create test and learn roadmaps with a particular focus on robust test designs, hypotheses and measurement.
- Showcase campaign performance across leading DSPs such as DV360, The Trade Desk and Amazon.
- Lead weekly client calls, building strong and trusted relationships by demonstrating that you understand your client's business inside and out.
- Line manage a small team of Executives and Senior Executives.

Requirements

We’re looking for a data-minded marketing professional who turns numbers into clear, actionable insight for our clients. You’ll know which metrics matter to a client’s business, spot the gaps and limitations in the data available, and find creative ways to get value from it anyway. Detail-oriented and thorough, you’ll hold your own work and your team’s to a high standard.

Key Behaviours and Skillsets

- Accurately selects key metrics and dimensions relating to the client's business and marketing success measures to report marketing outcomes.
- Is inquisitive about data and delivers actionable business insights.
- Identifies the limitations of available data and generates creative, solution-driven strategies for data usage.
- Has a high attention to detail when practising quality assurance and due diligence on their own work and the work of their team.
- Uses the appropriate technology (both our proprietary solutions and industry solutions) to solve client business challenges.
- Uses technology to increase the efficiency of iterative work outputs. Tests new technology to determine its value for client engagements and champions the team to use and test new technology.
- Confidently presents the benefits of our proprietary solutions.
- Works collaboratively across channels, engaging appropriate colleagues when necessary.
- Pursues opportunities to use their skills outside of core role expectations.
- Approaches change with a mindset that seeks opportunity and growth.
- Ensures equal opportunities and supportive ways of working are in place for teammates with equity requirements by working with the Talent team.

On offer is a competitive salary of £29,000 - £40,000 per annum depending on experience as well as a range of excellent benefits including flexible start and finish times, up to 29 days' holiday per year (plus bank holidays), milestone days off, Bupa health cash plan, life assurance and Annual Bonus Scheme.

Additional keywords: paid social, performance marketing, digital marketing, account manager,

We are an equal opportunities employer, and we welcome applications from all suitably qualified persons regardless of their sex; religious or similar philosophical belief; race; age; sexual orientation; or disabilities.

If you require any reasonable adjustments such as access or information in an alternative format, please inform us soon as you are able so that we can make the appropriate adjustments.

Please note, in line with GDPR, your details will only be retained for a period of 12 months from application date and then deleted, unless advised otherwise.