Partner Lead, Influencer Marketing Agencies

GoogleNew York City, New YorkOn-siteFull-timeSenior, 5–8 yearsListed 23 minutes ago

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About this role

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

As a Partner Lead for the Influencer Marketing Agencies (IMA) book of business, you will manage partnerships across both Global and US APCS (Large Customer Sales) markets. You will work closely with cross-functional teams in YouTube Business, Sales Specialist, and Creative organizations to provide specialized partner support and impactful sales and partner enablement. Your success is measured by the depth to which these partners consider YouTube, integrate Google's AI tools, increase their readiness to invest in creators, and lead to increased brand agreements plus creator asset media business to drive social share of wallet for the largest advertisers.
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $121000 - $173000 (USD) + 40% bonus target + equity + benefits

Learn more about benefits at Google (https://www.google.com/about/careers/applications/benefits/).

Minimum qualifications:

- Bachelor's degree or equivalent practical experience.

- 5 years of industry experience in digital advertising, consultative sales, business development, or digital marketing.

- Experience working with advertisers, agencies, or clients.

- Ability to travel for client meetings and training, as needed.

Preferred qualifications:

- Experience navigating complex, matrixed organizations to resolve roadblocks and manage high-level partner escalations.

- Deep understanding of the influencer marketing lifecycle and how "creator tech" intersects with enterprise advertising.

- Ability to pivot from C-suite relationship management to technical troubleshooting with Product and Sales Engineering teams.

- Comfortable discussing technical roadmaps, including API infrastructure, data handling, and AI-enabled SaaS models.

- Own global relationships and execute Joint Business Plans (JBPs) and Quarterly Business Reviews (QBRs) to track technical adoption and  Return on Investment ( ROI).

- Act as the central alignment engine between Global Agency teams and regional/local execution teams to implement high-level plans.

- Drive end-to-end strategies for partner onboarding, incentives, and certification programs to foster ecosystem growth.

- Drive Google API adoption to eliminate workflow bottlenecks and synthesize partner feedback for the product roadmap.

- Identify multi-market  promoting  opportunities and empower partners to pitch Google solutions via scaled training and co-marketing.