About this role
Designation: Digital Marketing Executive
Job Summary We are looking for a skilled Digital Marketing Executive with strong hands-on experience in digital marketing, SEO, paid advertising, website development, and AI-powered marketing tools. The candidate will be responsible for executing digital campaigns, improving online visibility, and using the latest AI tools to enhance day-to-day marketing activities.
Key Responsibilities * Plan and execute paid digital advertising campaigns across relevant platforms. * Manage and improve SEO, AI SEO, keyword research, and website visibility. * Create, optimize, and maintain web pages and landing pages. * Monitor website traffic, campaign performance, leads, conversions, and ROI. * Develop and implement digital marketing strategies to improve brand reach and engagement. * Use the latest AI tools for content creation, research, SEO, analytics, automation, and daily marketing activities. * Coordinate with creative, content, sales, and other teams for digital campaigns. * Track digital trends, competitor activities, and emerging marketing technologies. * Prepare regular performance reports and suggest improvements based on data.
Qualifications & Experience * Graduate in Marketing, Digital Marketing, Communications, or a related field. * Minimum 3 years of relevant Digital Marketing experience. * Strong hands-on experience in Paid Ads, SEO, AI SEO, and Web Page Development. * Experience with digital marketing analytics and campaign optimization.
Skills Required * Strong knowledge of SEO & AI SEO * Paid Ads & campaign management * Web page/landing page development * Good knowledge of the latest AI tools * Google Analytics, Search Console, and digital marketing platforms * Content and keyword optimization * Analytical and problem-solving skills * Good communication and coordination skills * Ability to work independently and meet deadlines
Salary & Benefits Salary: As per experience, skills, and industry standards.