About this role
The Opportunity
As an expansion hire, this Senior Marketing Strategy Director role sits directly at the intersection of B2B demand generation, digital advertising strategy, and high-level client advisory. Introduced during the sales process alongside the AE, you will act as the single point of contact and ultimate post-sale owner for high-value B2B clients—guiding their board-level growth strategies, navigating their transition to automated performance platforms, and connecting advertising performance directly to revenue. This role offers the creative, consultative freedom of a top-tier B2B marketing agency lead without the manual campaign execution or commercial burden of finding new clients.
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About the Company
Our client is a fast-growing, category-defining B2B marketing automation and digital advertising technology provider. Working with globally recognized brands, the organization replaces manual campaign execution with automated intelligence, enabling marketing leaders to optimize multi-million dollar ad budgets and drive true pipeline growth.
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Location
<meta />This role is serving the broader Tampa Metro Area market. While the role offers flexible remote work arrangements, candidates should expect to be in the local office during non-travel periods as local office expectations are finalized. Standard availability is required across U.S. time zones, along with an expected travel requirement of 15% to 35% for key client on-sites, strategic workshops, and company off-sites.
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What You Will Do
- Serve as the primary post-sale owner driving strategic onboarding, client retention, account adoption, and overall customer satisfaction.
- Collaborate during pre-sale discussions to scope service needs, present strategic demand models, and establish seamless account transitions.
- Manage and optimize client annual advertising budgets ranging from $250k to over $50M focused strictly on revenue outcomes rather than vanity metrics.
- Advise and challenge C-suite marketing executives on economic drivers, channel prioritization, messaging alignment, and funnel performance.
- Provide direct strategic guidance while overseeing assigned junior marketing resources to ensure quality inputs and optimal campaign structure.
- Analyze full-funnel performance metrics to identify friction points, present proactive optimizations, and lead high-level renewal strategies.
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Who You Are
- At least 4 years of hands-on experience leading B2B digital advertising, performance marketing, or demand generation strategies.
- Proven track record managing 7-figure annual ad budgets across paid media channels within a agency or fast-paced consultative environment.
- Strong financial acumen with experience building B2B demand models, analyzing unit economics, and presenting ROI business cases to executive leadership.
- Exceptional client-facing communication skills with a willingness to respectfully challenge executive stakeholders using data-driven insights.
- Prior experience with advertising automation technology or B2B SaaS platforms, along with a deep commitment to continuous platform mastery.
Ideal Candidate Profile
You are a strategic B2B marketer with a strong agency background who thrives on client consultation and campaign strategy rather than manual media execution. You possess an ownership mindset, natural commercial curiosity, and the confidence to guide complex accounts toward measurable revenue growth.
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Education & Qualifications
- Bachelors degree in Marketing, Business, Communications, or a related field; equivalent industry experience considered.
- Demonstrated background in B2B performance marketing, agency account leadership, or B2B digital strategy.
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Flexibility & Work-Life Integration
- Work Structure: Remote work environment with high autonomy and flexible core execution hours.
- Schedule: Standard full-time schedule aligned across U.S. time zones (ET, CT, MT, PT).
- Environment: Supportive, collaborative, and fast-paced tech-enabled culture with high-growth equity upside.
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Why Join the Team?
This is a rare opportunity to join an industry leader where your strategic expertise directly impacts top-line growth without the friction of manual campaign management. You will work alongside world-class B2B marketers, advise enterprise-level clientele, and enjoy uncapped variable earning potential tied directly to client success and account expansion.
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About Naviga Recruiting & Executive Search
Naviga Recruiting & Executive Search is a leading provider of Executive Search, Leadership, Individual Contributor, and Contingent Workforce Solutions, empowering businesses to achieve their strategic objectives through expert talent acquisition. Our specialties include sales, marketing, finance/accounting and operations hiring. With a commitment to excellence and a deep understanding of market trends, Naviga Recruiting & Executive Search helps organizations build high-performing teams and navigate complex workforce challenges. Naviga Recruiting & Executive Search specializes in U.S. Hiring for Global Businesses.