Head of Marketing (Copenhagen)

Location: Copenhagen, Denmark | Relocation assistance available

We are looking for a hands-on and ambitious Head of Marketing to join a growing affiliate marketing company based in Copenhagen.

This is an ideal opportunity for someone ready to take the next step in their career — either moving into their first Head of Marketing position or with limited previous leadership experience.

The Role

You will take ownership of the marketing function, leading a small team and driving high-performance execution across Paid Media and Email Marketing .

The focus is on sustainable growth, ROI, revenue and maximising First-Time Deposits (FTDs) . You will be expected to bring new ideas, improve existing campaigns and processes, and identify new opportunities for growth.

The role is highly hands-on and requires someone who can work independently, move quickly and adapt to changes in platforms, regulations, technology and market conditions.

Key Responsibilities

- Build and scale Paid Media strategies across relevant channels and markets
- Drive execution of Paid Media and Email Marketing campaigns with a strong focus on ROI, FTDs and revenue
- Develop and optimise automated email journeys, segmentation and lifecycle campaigns
- Use AI, automation and data to improve optimisation, personalisation and campaign performance
- Work confidently across advertising platforms, CRM systems, analytics tools and marketing technologies
- Identify and develop new revenue opportunities and marketing channels
- Ensure marketing activities comply with relevant iGaming advertising regulations
- Lead and motivate a small marketing team while maintaining a hands-on approach
- Continuously improve processes, customer journeys and campaign performance
- Collaborate with other departments to ensure effective execution and alignment with company goals
- Bring a culture of creativity, data-driven decision making and continuous improvement

What We're Looking For

- Strong hands-on experience in Paid Media and Email Marketing
- Experience within iGaming is preferred , although relevant experience from Crypto or similar industries will also be considered
- Ambitious and ready to take the next step into a leadership role
- Proactive, independent and highly detail-oriented
- Strong commercial and analytical mindset, with a focus on performance and ROI
- Comfortable working with AI, automation, data and multiple marketing platforms
- Someone who brings new ideas and takes ownership , rather than simply maintaining existing processes

What’s Offered

- Copenhagen, Denmark
- Relocation assistance available
- Salary depending on experience, with up to approximately €100,000-120,000 for an exceptional profile
- Opportunity to take full ownership of the marketing function and make a significant impact
- A hands-on role within a growing international affiliate marketing company