Content Lead

About the Role

This is a fully remote Content Lead role sitting within the Growth team at a fintech startup building global identity and onboarding infrastructure for businesses. You will own the company's content output end to end, from founder-led social presence to long-form thought leadership, and your work will directly shape how the brand reaches and resonates with its target audience.

What You'll Do

- Ghostwrite and manage the founders' LinkedIn presence, translating their thinking and customer conversations into posts that sound authentically like them.
- Own LinkedIn strategy and cadence, understanding what earns attention, drives conversation, and converts on the platform.
- Write long-form content including blogs, white papers, and case studies that establish thought leadership.
- Guard brand voice and tone across all published channels, including the website, press releases, and social media.
- Extract raw material directly from founder conversations and customer insights rather than waiting for structured briefs.

What We're Looking For

- 3 to 8 years of experience in content, copywriting, or communications roles.
- Exceptional writing talent with a clear passion for great copy and storytelling.
- Proven ability to write in someone else's voice, ideally through executive ghostwriting or managing a founder's or senior leader's social media presence.
- Deep expertise with LinkedIn as a content channel: engagement mechanics, conversion patterns, and audience growth.
- Experience writing long-form content formats such as blogs, white papers, and case studies.
- Experience managing and developing brand voice and tone guidelines across multiple formats and channels.
- Self-directed mindset with the ability to shape narratives from raw conversations and minimal briefs.
- Background in B2B SaaS, fintech, or identity and compliance domains is a plus.
- Prior experience working directly with founders or C-suite executives on content and communications is a plus.
- A portfolio that demonstrates a distinctive personal writing voice and editorial perspective is strongly valued.
- Must be available to work within an EU-compatible timezone.

Location

Fully remote, open to candidates based anywhere within the European Union. Visa sponsorship is not available.