About this role
We are looking for a Marketing Executive to join Milele Car Rental and support our marketing activities, digital presence, customer engagement, and promotional campaigns. Role This role will be focused on supporting the marketing and growth activities of Milele Car Rental, including social media, paid campaigns, pricing, content coordination, market research, and customer engagement. Responsibilities
- Plan and execute marketing activities and campaigns for Milele Car Rental.
- Manage and coordinate social media content across relevant platforms.
- Plan, launch, and optimize Meta Ads campaigns.
- Monitor and update vehicle pricing across listing aggregators (e.g. Dubizzle, Dubicars) to stay competitive.
- Develop creative marketing ideas to increase brand awareness and customer engagement.
- Coordinate with the design and content teams for marketing materials and campaigns.
- Conduct market and competitor research within the car rental and mobility industry.
- Manage lead flow and data hygiene within the CRM, and support lead-generation and customer acquisition activities.
- Monitor campaign and social media performance and prepare basic reports.
- Maintain a marketing content calendar and ensure timely execution of campaigns.
- Maintain relationships with external vendors and platform partners.
- Support promotional activities, partnerships, events, and other marketing initiatives.
- Stay updated with digital marketing trends, social media platforms, and customer preferences.
Requirements
- 1–2 years of experience in marketing, digital marketing, social media, or a related field.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Good understanding of social media and digital marketing.
- Strong communication and content-writing skills.
- Creative mindset with a strong understanding of marketing concepts.
- Basic knowledge of marketing analytics and campaign performance.
- Strong organizational and coordination skills.
- Ability to manage multiple tasks and meet deadlines.