About this role
Grow your marketing impact by shaping how customer campaigns are planned, reviewed, and delivered end-to-end. You’ll partner across teams to improve consistency, speed, and quality while protecting the brand experience.
As a Customer Marketing Governance Lead in the Customer Marketing team, you will build and run a governance process that helps teams deliver effective, on-brand, well-measured customer marketing campaigns across channels.
Job responsibilities
- Establish and manage a customer marketing governance framework across targeting, segmentation, offers, messaging, channel mix, and measurement
- Lead stakeholder change management and communications to drive process adoption and clarity of roles
- Serve as the primary point of contact for marketers participating in governance reviews
- Manage the governance platform workflow and submission process from intake through approval
- Prioritize submissions, conduct readiness checks, and coordinate weekly senior leader review forums
- Build agendas, distribute pre-reads, facilitate reviews, and document decisions and approvals
- Collect, synthesize, and share governance outcomes to improve future campaign strategy and execution
- Partner with content, brand, marketing, and strategy teams to integrate new tools and capabilities into the process
- Identify opportunities to streamline, automate, and improve governance ways of working
- Ensure campaigns and processes follow applicable controls and procedures
Required qualifications, capabilities, and skills
- At least 5 years of experience in marketing, marketing operations, strategy consulting, or project management
- Demonstrated ability to lead complex work in a large, matrixed organization and influence outcomes without direct authority
- Strong project management, organizational, and written/verbal communication skills
- Ability to manage multiple initiatives at once in a fast-paced environment
- Proficiency in Excel, PowerPoint, and project management tools
Preferred qualifications, capabilities, and skills
- Bachelor’s degree
- Experience in financial services, payments, lending, or another regulated industry
Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting.