E-commerce - Associate Manager

Job Summary

Responsible for the strategic direction, day to day trading, and sales and profit performance of the online Business. This includes brand.com, Bricks & Clicks, Pure Play, marketplace & aggregators.

Roles & Responsibilities

- Define and drive the strategy for the E-commerce business in order to achieve online sales, profit objectives while preserving, and building brand integrity.

- Deliver best in class customer experience on customer sites and excel in introducing innovation and new initiatives.

- Define and drive customer strategy to increase reach, further increase traffic, sales, conversion, AOV including Search, Email, Affiliate, Social Commerce

- Ensure alignment with global brand vision whilst developing locally relevant programs to further accelerate our online partners

- Ensure alignment with Brand Marketing strategy and activation plans, Digital and Social Marketing

- Full responsibility for online sales and full P&L targets, across all online channels.

- Create, maintain and circulate weekly, monthly, quarterly reports on site/channel performance

- Monitor and share insight on our competitor set

- Execute the marketing and promotional calendar across online business partners

KPIs

- Ensure to deliver 100% P&L targets across online channels

- Ensure 100% of execution of marketing & promotional calendar,

- Product availability/distribution targets.

Work Experience Requirement

- Proven experience within e-commerce within the CPG/FMCG industry

- At least 5 years of working experience with online sales and digital advertising

- Proven experience within an ecommerce role, ideally built from scratch

Qualification

Degree holder majoring in business or a related discipline

Competencies

Analytical Skills Category Management Communicating effectively Customer Centricity Data Analytics Digital Communication & Media Planning & Decision Making Self and Team Management