SEO Account Specialist

Overview
At Welo, an SEO Account Specialist leads strategic SEO initiatives across a diverse portfolio of global clients. You’ll leverage technical expertise and a data-driven mindset to develop, execute, and optimise comprehensive SEO strategies that drive measurable business outcomes.

Job Description

- Develop and contribute to comprehensive SEO strategies, including technical audits, content optimisation, and off-site initiatives.

- Oversee SEO performance tracking and deliver actionable insights through advanced reporting.

- Collaborate cross-functionally with content, development, and localisation teams to implement SEO best practices.

- Help identify opportunities to further improve efficiency or quality of work delivered.

- Own the day-to-day delivery of SEO work against customer objectives.

- Lead comprehensive SEO audits, identifying and addressing technical issues.

- Manage and optimise on-page and off-page SEO campaigns.

- Develop and execute advanced keyword strategies for content optimisation.

- Oversee and refine link-building strategies to enhance domain authority.

- Analyse and report on SEO performance metrics, providing actionable insights.

- Stay updated with the latest SEO trends and algorithm changes.

Required experience and background

- Ideally 2+ years experience in SEO.

- Any prior exposure to other digital marketing channels is a plus.

- Ability to work collaboratively with cross-functional teams.

- Up-to-date knowledge of SEO trends and algorithm changes.

- Advocate and demonstrable impact on insights and delivery.

Ideal Skillset

- Ability to conduct comprehensive SEO audits and competitive analysis.

- Experience in leading SEO projects and initiatives.

- Strong data analysis skills to derive actionable insights and optimise strategies.

- Experience in developing and executing advanced keyword strategies.