About this role
Position Summary:
The Website and Digital Experience Manager is responsible for the day-to-day management, performance, and optimization of the company website. This role ensures the website delivers exceptional customer experience, supports business objectives, and drives traffic, engagement, and conversion.
Key Responsibilities:
- Own the overall performance and health of the company website.
- Manage website content, landing pages, promotions, and product information.
- Monitor and improve website user experience (UX) and conversion rates.
- Partner with Marketing, IT, Product, and Creative teams to deliver website enhancements.
- Coordinate with external agencies and developers to implement updates and resolve issues.
- Support SEO initiatives to improve search visibility and organic traffic.
- Analyze website performance using Google Analytics and other reporting tools.
- Conduct A/B testing and make data-driven recommendations to improve engagement and sales.
- Ensure website functionality, security, and mobile responsiveness.
Qualifications
Qualifications
- Bachelor's degree in Marketing, Business, E-Commerce, or related field.
- 3-5+ years of experience managing websites or eCommerce platforms.
- Experience with CMS platforms (Shopify, Magento, WordPress, or similar).
- Strong understanding of SEO, UX, analytics, and digital marketing best practices.
- Strong project management and communication skills.
Success Metrics
- Website Traffic Growth
- Conversion rate improvement
- Revenue generated through the K&N website
- Site uptime and performance
- Customer engagement metrics
Location
- Preference for this individual to sit onsite or work hybrid from either Corona, CA or Grand Prairie, TX
- Open to remote work from one of these states: CA, DE, FL, GA, IL, IN, KS, MI, MN, NC, NJ, NV, NY, OH, OK, OR, TX, UT, VA, or WI
About K&N
For more than five decades, K&N has built one of the most recognized performance brands in the automotive aftermarket. Our products serve consumers who care deeply about their vehicles, performance, protection, and driving experience.
This role offers the opportunity to shape our digital customer experience, optimize website performance, and directly impact company growth through digital customer connection.
We are an equal opportunity employer and value diversity in our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other status protected by applicable law.