Marketing Operations Coordinator (Maternity cover)

Windsor BrokersLimassol, LimassolOn-siteContractSenior, 5–8 yearsListed 4 days ago

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About this role

Contract Duration: 6-month fixed-term contract to cover maternity leave, with the possibility of extension subject to business requirements.

The ideal candidate will possess the following qualifications/skills

- Bachelor’s degree in Marketing, Business, or related field

- Proven experience in marketing operations, campaign coordination, or a similar role

- Strong analytical skills and proficiency in data analysis tools

- Familiarity with marketing technologies and tools (CRM, marketing automation, analytics platforms, etc.)

- Excellent organizational and project management skills

- Ability to work collaboratively in a team environment

- Strong communication skills with the ability to convey complex ideas effectively

Preferred Qualifications

- Certification in marketing operations or relevant field

- Experience with project management methodologies (Agile, Scrum, etc.)

- Proficiency in using marketing automation platforms and CRM systems

The successful candidate will be accountable for

- Campaign Coordination: Manage the coordination and execution of marketing campaigns across various channels, ensuring seamless implementation and alignment with marketing objective

- Process Optimization: Develop, document, and refine marketing processes to enhance efficiency, scalability, and effectiveness. Identify areas for improvement and implement solutions for streamlined workflow

- Marketing Technology Management: Oversee and manage marketing tools and technologies, collaborating with the team to leverage these tools effectively, and providing support for troubleshooting and optimizing their us

- Cross-Functional Collaboration: Collaborate with internal teams such as sales, product, and design to ensure alignment and integration of marketing strategies with overall business objective

- Quality Assurance: Perform quality checks on marketing materials and content to ensure brand consistency and compliance with company standard

- Documentation and Training: Maintain documentation of marketing processes and procedures. Provide training and support to team members on new tools, processes, and best practice

- Email Campaign Management: Oversee the planning, execution, and analysis of email marketing campaigns, ensuring they align with marketing objectives and target audience need

- Email Platform Expertise: Utilize in-depth knowledge and hands-on experience with email marketing platforms, to create, schedule, and optimize campaigns effectively

- Segmentation and Targeting: Implement segmentation strategies to personalize and target email campaigns, ensuring maximum engagement and conversion

- Performance Analysis: Analyze key metrics, such as open rates, click-through rates, and conversions, to assess the performance of email campaigns. Make data-driven recommendations for improvement

- Compliance and Best Practices: Ensure compliance with email marketing regulations (e.g., CAN-SPAM, GDPR) and stay updated on industry best practices to enhance campaign effectiveness

- Testing and Optimization: Conduct A/B tests on various elements of email campaigns (subject lines, content, timing, etc.) to optimize performance and engagement

The successful candidate will receive

- Remuneration according to qualifications and experience

- Modern working space at a central and convenient location of Limassol close to the high way

- Friendly multinational environment

- Monday Breakfast

- Monthly Massage

- Company events & team building activities