LFR Regional Manager - East

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Lenovo is looking for an experienced Regional Manager – LFR (Large Format Retail) to drive the its PC/ TAB /Accessories and Visuals SO across the assigned region. The role will be responsible for achieving revenue and market-share objectives through effective retail execution, partner management, category development, and strong collaboration with internal and external stakeholders.

Key Responsibilities

- Drive regional sales, revenue, market-share targets for PC/ TAB /Accessories and Visuals SO through LFR channels.
- Develop and execute the regional LFR sales strategy aligned with Lenovo’s business objectives.
- Manage relationships with key LFR partners such as Croma, Reliance Digital. .
- Drive sell-out , inventory management, stock rotation and availability across the region.
- Build strong relationships with regional and store-level business stakeholders , ensuring effective execution of Lenovo’s product and promotional strategy.
- Lead category expansion and product launches , ensuring strong visibility and retail presence for Tablets and Accessories.
- Track and analyse sales performance, market trends, competition, pricing, inventory, and retailer productivity to identify growth opportunities.
- Drive retail execution , including merchandising, product visibility, promoter productivity, demonstrations, and in-store activations.
- Develop and monitor monthly/quarterly sales plans , forecasts and business reviews.
- Ensure effective execution of promotional schemes, incentives, and trade programs .
- Identify gaps in distribution, assortment and retail coverage and implement corrective actions.
- Partner with Marketing, Product, Category, Supply Chain, Finance and Operations teams for seamless business execution.
- Monitor competitor activities and provide actionable insights on pricing, promotions, product launches and market dynamics .
- Build a high-performance culture within the regional sales team and ensure achievement of business KPIs.

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