Marketing Content & Communications Coordinator

What to Expect in the Role:

- Plan, shoot, and edit organic photo and video content featuring employees, customers, equipment, and job sites across the Ag & Turf and Turfgrass business units.

- Assist in the development and implementation of social media marketing campaigns.

- Manage day-to-day posting, scheduling, and community engagement across company social media accounts.

- Travel to customer sites, company events, trade shows, and field days to capture real-time content and provide on-site promotional support.

- Conduct on-camera interviews and testimonials with employees and customers to highlight equipment performance, product overviews, service stories, and company culture.

- Track and report on organic social media performance. Stay current on social media tactics, trends, and platform best practices, bringing fresh ideas to the team.

- Work closely with the marketing team to ensure brand storytelling and content align with broader marketing tactics, campaigns, and priorities.

- Maintain an organized library of photo, video, and testimonial assets for reuse across marketing channels.

- Support additional marketing and communications projects as needed, such as internal communications, website or blog content, and print materials.

What We Will Be Needing From You:

- Bachelor’s degree in Marketing, Communications, Business, or related field
- 0-2 years of experience in social media, content creation, or communications (internship or entry-level experience is acceptable).

- Genuine interest in and understanding of agriculture, turf, and equipment. Comfortable interacting and communicating with customers and employees

- Strong photography and video skills, including phone-first content creation and basic editing for social platforms and comfortable using tools such as Canva, Adobe Premiere Rush, or CapCut.

- Strong written and verbal communication skills.

- Familiarity with social media management and scheduling tools (e.g., Hootsuite, Sprout Social, Meta Business Suite).

- Team player who works well cross-functionally and takes direction from marketing leadership to keep content aligned with broader brand and marketing efforts.

- Willingness to travel regularly between locations, including some early mornings, evenings, or weekends for events.

- Detail-oriented with strong organizational skills and the ability to manage multiple shoots, projects, and deadlines.