Senior Vice President, Growth Marketing & Demand Generation

TITLE: Senior Vice President, Growth Marketing & Demand Generation
LOCATION: Can be based in or near a major CCS market, with flexibility for the right leader, and must be willing to travel 30% per month, primarily to CCS’s key offices in New York, NY, Philadelphia, PA, Chicago, IL, and Los Angeles, CA
REPORTS TO: Chief Growth Officer. This newly elevated, growth-critical role sits on the firm's growth leadership team. This role requires close, ongoing collaboration with the Chief Growth Officer and Regional Leadership.
DEPARTMENT: Growth Center of Excellence
TYPE: Full-time, Hybrid

CCS is unable to sponsor employment visas for this position, such as H-1B visas. Candidates must be authorized to work in the United States without current or future visa sponsorship. This may apply to individuals currently authorized under temporary student or practical training visas who will need CCS sponsorship to maintain long-term work authorization.

WHO WE ARE
CCS Fundraising is an international strategic fundraising firm that partners with nonprofits for transformational change. Since 1947, CCS has empowered many of the world's leading organizations across sectors to advance some of the most important causes in history. We plan, manage, and implement programs and initiatives that achieve fundraising goals and mission impact. This year, Forbes named us one of America's Best Management Consulting Firms 2026, based on recommendations from clients and consulting peers.

CCS provides tailored support to more than 700 nonprofit organizations annually. Headquartered in New York, the firm has over 600 professionals and 18 offices throughout the United States and Europe. Our people are our greatest strength. At CCS, you will join a diverse team of smart, passionate, resourceful professionals driven by purpose and committed to performance.

CCS is entering an exciting new chapter of growth, with continued investments in marketing, business intelligence, technology, and innovative solutions designed to help nonprofit organizations maximize their impact. As part of this evolution, the firm recently created the Chief Growth Officer role to accelerate growth initiatives and strengthen collaboration across regional and functional teams. CCS is also expanding its technology and analytics capabilities, including developing new solutions that help nonprofit organizations leverage data, insights, and technology more effectively. As we continue to grow, we remain committed to delivering the strategic partnership, expertise, and results that have made CCS a trusted advisor to nonprofit organizations for nearly eight decades.

CULTURE

CCS is a deeply mission-driven firm whose people, in the firm's own words, live and breathe the nonprofit sector. The culture prizes outcomes over outputs, client partnership, mentorship, and service - employees serve on boards, volunteer, and do pro bono work, and every employee receives paid volunteer days each year. As CCS scales, it is layering a performance- and accountability-based growth orientation onto that mission-first foundation. The SVP, Growth Marketing & Demand Generation will help lead that evolution while honoring what has made CCS the sector's most trusted partner.

UNDERSTANDING THE ROLE

The SVP, Growth Marketing & Demand Generation will lead CCS’s growth marketing platform in close partnership with the Chief Growth Officer, regional leaders , and colleagues across Sales, Marketing, Business Intelligence, and Strategy & Operations. As a member of the Growth Leadership Team, this leader will align centralized expertise in demand generation, account-based marketing, prospect intelligence, marketing operations, and campaign execution with regional and sector priorities.

This growth-mandate-first role focuses on building a measurable, scalable demand-generation engine that produces qualified opportunities, strengthens pipeline and new-client acquisition, and supports the launch and growth of CCS’s technology solutions business.

Success will be measured across three dimensions:

- New Client Acquisition: Growth in new nonprofit client partnerships.
- Pipeline & Revenue: Measurable contribution to firmwide pipeline, sales, and revenue growth.
- Technology Solutions: Market adoption, pipeline, and sales growth.

Key Priorities During the First 12 Months

- Build a regionally embedded demand-generation engine that consistently produces qualified opportunities and appointments.
- Align marketing, sales, and business intelligence around shared growth targets and qualification standards.
- Launch the go-to-market and demand-generation strategy for CCS’s technology solutions business.
- Strengthen attribution, reporting, KPIs, MarTech, and data foundations to make growth measurable and scalable.

RESPONSIBILITIES

Demand Generation & Pipeline Growth

- Design, execute, and continuously optimize a demand-generation engine that is tightly integrated with regional Strategy & Operations teams and consistently produces high-quality opportunities, appointments, pipeline, and revenue growth. Own performance against key growth metrics including Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), appointments, pipeline generation, and revenue contribution. Orchestrate campaigns across channels, sectors, geographies, and buyer segments to drive both new-client acquisition and expansion opportunities.

Sales, Marketing & Regional Partnership

- Partner closely with the Chief Growth Officer, regional leaders, and business development teams to create a highly integrated growth model that aligns sales, marketing, and business intelligence around shared growth objectives. Establish shared targets, service-level agreements, lead management processes, and operating cadences that improve pipeline conversion and accelerate growth.

Technology Solutions Go-to-Market

- Define and lead the growth marketing and demand-generation strategy for CCS's technology solutions line of business. Partner with Business Intelligence, product, and regional teams to develop positioning, messaging, market introduction strategies, pricing inputs, launch plans, and pipeline-generation initiatives that accelerate market adoption and revenue growth.

Growth Strategy, Segmentation & Sector Expansion

- Refine CCS's go-to-market strategy across nonprofit sectors, buyer personas, service lines, and geographies. Identify and prioritize the highest-potential growth opportunities, aligning resources and investment accordingly. Partner with regional subject matter experts to strengthen CCS's market leadership and growth strategy in priority sectors, including Diocesan, Higher Education, and Healthcare.

Global Workforce & Demand Activation

- Leverage and scale CCS's global workforce capabilities across India, Malaysia, and the Philippines to expand demand-generation capacity, accelerate execution, and support growth initiatives through a follow-the-sun operating model. Ensure global resources are effectively aligned to growth priorities and business outcomes.

Attribution, Analytics, Marketing Operations & Data

- Instill a culture of accountability, metrics-driven decision-making, and continuous improvement throughout the Growth Marketing organization. Evaluate and enhance the firm's MarTech stack, data infrastructure, and reporting capabilities as needed. Define KPIs, attribution models, performance dashboards, and scalable processes that connect marketing activity directly to appointments, pipeline, revenue, and new-client acquisition.

Marketing Team Leadership

- Build, develop, and lead a high-performing Growth Marketing organization aligned to CCS's growth objectives. Establish the team structure, hire and mentor talent, refine operating practices, and cultivate a performance-oriented culture grounded in accountability, collaboration, and results.

Brand & Thought Leadership in Service of Growth

- Leverage CCS's iconic brand, market leadership, and proprietary insights, including the Philanthropy Pulse and Philanthropic Landscape, as strategic growth assets that generate demand, create market engagement, and accelerate pipeline development. Ensure brand-building activities contribute to measurable business outcomes.

QUALIFICATIONS

- 10+ years of progressive marketing, growth, demand generation, or go-to-market leadership experience, with a demonstrated record of driving new-client acquisition, pipeline, and revenue growth in B2B professional services, technology, consulting, or solutions-based organizations.
- Proven success building and scaling integrated demand-generation and account-based marketing programs, including multi-channel campaigns that generate and convert qualified opportunities.
- Demonstrated ability to partner with sales, business development, and commercial leaders in matrixed, regional, or distributed environments to align priorities and deliver measurable growth.
- Experience developing and executing go-to-market strategies for new products, services, business lines, or market offerings.
- Deep expertise in marketing attribution, performance measurement, KPIs, marketing operations, MarTech, and data-driven decision-making.
- Proven ability to build, develop, and scale high-performing marketing organizations, including global or offshore teams supporting demand generation and growth initiatives.
- Bachelor's degree or an equivalent combination of education and relevant professional experience.

PREFERRED

- Experience in fundraising, nonprofit, or mission-driven organizations, with exposure to sectors such as K-12 Education, Higher Education, Healthcare, and Religious Organizations.
- Experience leading growth through significant inflection points, particularly in high-growth, private equity-backed, acquisitive, or M&A-driven environments.
- Experience launching or scaling technology, software, analytics, or data-driven solutions businesses.
- Experience with HubSpot and complementary marketing automation, intent-data, predictive marketing, account intelligence, or project management platforms.
- Experience working with boards, growth investors, or private equity sponsors.
- MBA or other relevant advanced degree.

CCS offers competitive benefits, a dynamic training program, resources, career advancement, mentoring, and networking opportunities. We are an Equal Opportunity Employer and strongly encourage a diverse pool of candidates to apply.

SALARY RANGE:  $175,000 - $200,000

The exact salary varies within range based on years of relevant experience and education.