About this role
- Assist in planning and executing marketing campaigns (digital, social media, email, and offline).
- Support content creation for LinkedIn, website, blogs, and marketing materials.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Help manage social media platforms and track engagement metrics.
- Assist in designing basic marketing collateral (presentations, brochures, posts) with guidance.
- Support lead generation and campaign tracking using CRM or marketing tools.
- Coordinate with design, sales, and technical teams for campaign execution.
- Maintain marketing calendars and campaign documentation.
- Prepare weekly and monthly performance reports (reach, engagement, leads).
- Support employer branding and recruitment marketing initiatives.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field (fresh graduates encouraged).
- Basic understanding of digital marketing concepts (SEO, social media, email marketing).
- Familiarity with tools like Canva, Google Analytics, Meta/LinkedIn platforms is a plus.
- Strong communication and content writing skills.
- Creative mindset with attention to detail.
- Willingness to learn and adapt in a fast-paced environment.