About this role
Job Description
New Business Acquisition
• Identify and acquire new financing customers outside Bosta's existing
customer portfolio.
• Conduct regular outdoor prospecting and face-to-face customer visits.
• Independently build a strong pipeline of potential financing customers.
• Generate new leads through field acquisition, referrals, networking, merchant
communities, events, exhibitions, partnerships, and other prospecting
channels.
• Approach and develop relationships with business owners, founders, CEOs,
CFOs, finance managers, and other key decision-makers.
• Identify customer financing needs, business challenges, growth plans, and
working-capital requirements.
• Develop and maintain strong relationships with prospects throughout the
acquisition journey.
Financing Sales & Customer Qualification
• Understand each customer's business model, sales cycle, cash-flow
requirements, and financing needs.
• Present Bosta Capital's financing solutions clearly and professionally.
• Explain relevant financing requirements, processes, and commercial terms to
potential customers.
• Qualify prospects according to Bosta Capital's eligibility and financing criteria.
• Collect and validate required customer information and documentation.
• Ensure customer applications are complete and properly qualified before
submission.
• Coordinate closely with Credit, Risk, Operations, Finance, and other relevant
internal teams.
• Follow financing opportunities throughout the full customer journey, from
prospecting and application through approval, contracting, and disbursement.
• Maintain clear and professional communication with customers throughout
the process.
Pipeline Management
• Build and maintain a healthy pipeline of qualified financing opportunities.
• Maintain accurate and up-to-date CRM records for all prospects, customer
visits, applications, approvals, rejections, and financing opportunities.
• Provide accurate sales forecasts and pipeline updates.
• Monitor opportunities throughout the sales funnel and proactively follow up
on pending cases.
• Identify reasons for rejected, delayed, or lost opportunities and take
appropriate corrective actions.
• Continuously identify and develop new acquisition channels and market
opportunities.
Portfolio Quality
• Focus on acquiring sustainable businesses with appropriate financing
requirements.
• Maintain strong customer qualification standards before submitting financing
Job Requirement
• 2–3 years of B2B sales experience, with a strong focus on outdoor/field sales
and new customer acquisition.
• Minimum 1–2 years of relevant experience in Fintech, SME Financing, Business
Lending, Factoring, Microfinance, SME Banking, Merchant Financing, or similar
financial services.
• Proven outdoor/field sales experience is mandatory.
• Proven track record of acquiring new B2B customers and achieving commercial
objectives.
• Experience dealing directly with business owners and key decision-makers.
• Existing network of merchants, SMEs, e-commerce businesses, retailers, or
business owners is highly preferred.
• Good understanding of financing products, customer documentation, KYC
processes, and basic credit assessment.
• Strong prospecting, negotiation, relationship-building, and closing skills.
• Comfortable spending a significant portion of working time conducting
outdoor customer visits and field acquisition.
• Must own a personal car.
• Good command of Arabic and English.
• Good knowledge of CRM systems and Microsoft Office/Google Workspace.