Sr. Marketing Communications Manager, DSP Experience, Americas DSP Marketing Communications

Description

Do you want to support Amazon’s mission to build the world’s safest, most efficient, and sustainable delivery network by helping our Delivery Service Partners (DSPs) build safe, quality businesses while retaining teams of satisfied and engaged drivers? We are looking for a Senior Marketing Communication Manager, DSP Experience who works to support 2,500+ DSPs who employ 175,000+ Delivery Associates (DAs) operating Prime-branded vehicles on road, delivering tens of millions of packages per week through our Last Mile delivery network.

Specifically, this candidate will work across multiple stakeholders and use communication strategies to bring to life all the ways that Amazon is investing in the DSP and DA experience. You will thrive in ambiguity to translate technical and operational information via the Change Management process into user-friendly resources and communications to make it convenient and seamless for DSPs to manage their business.

You’ll also help shape the team’s emerging Marketing Communications initiatives, helping ensure that we not only get the right candidates in the top of our marketing funnel so they apply for the program, but keep them engaged when they go to the bench to wait for the right opportunity to launch their DSP business. You’ll help build ongoing engagement and field marketing initiatives that are deployed to DSPs once they launch their business, supporting them through various marketing communication tactics across their full lifecycle.

In addition, you’ll serve as a primary liaison for the DSP Org to the broader transportation organization’s Day 1 initiatives, helping ensure that our VP’s entire organization remains plugged in and active to these initiatives to drive employee engagement and culture.
The ideal candidate must be a strong communicator with strategic communications and/or marketing communications experience, business acumen, and excellent writing ability – one who is able to flex between internal and external communication modalities. Not only will you need to help strategize on plans, you’ll need to help program manage them from ideation to execution to keep things on track. You will be a thought leader who indexes high on emotional intelligence and professionalism as you’ll be interacting with leaders at the highest levels. You’ll have to be comfortable with testing, learning, and rolling up your sleeves. Our environment is fast-paced and requires a candidate who isn’t afraid to innovate and propose disruptive ideas. You’ll also have a passion for fostering a collaborative and engaged culture and be a catalyst in bringing that to life. You’ll need to be able to influence teammates up, down, and across to buy-into the mission and prioritize it among the other day-to-day responsibilities.

This role can be based in Nashville, TN or Bellevue, WA.

Key job responsibilities
• Develop a multi-channel strategy, including written communications and executive messaging
• Translate complex messaging into simple and easy-to-understand content to help launch new programs and products
• Identify emerging topics and develop proactive plans with stakeholders
• Drive creative campaigns to both solve business needs and instill passion among the DSP community
• Partner with stakeholders to ingest customer listening data and use it to inform a communication strategy
• Monitor and measure the effectiveness of communications and other engagement tactics
• Partner with agencies and internal creative teams to develop compelling content and partner engagement strategies – both for acquisition and ongoing lifecycle purposes
• Develop team culture and employee engagement opportunities aligned to a broader org strategy

A day in the life
We write a lot and "are right a lot!” We respond to business needs and develop messaging for change announcements. We also interview DSPs and DAs to build compelling spotlight and advocacy stories. We own multiple channels by which we communicate to DSP Owners and their teams of DAs, partnering across our DSP Experience (DSPX) team to turn the flywheel that attracts, engages, equips, empowers, advocates, and inspires.

About the team
The Americas DSP Marketing Communications team is made up of 20+ high performing leaders. Even though we are based in different cities across the U.S., Canada, and LATAM, we have a highly inclusive and collaborative culture. We approach each other with respect and humility and have fun every day by answering Questions of the Day (QOTD) in Slack to stay connected across multiple locations, sharing memes, and hosting interactive team building events. DSPs & DAs count on us to provide helpful and trustworthy information so they can operate their business efficiently and focus on what matters most to them, i.e., building a safety-first culture, developing their team and delivering millions of smiles in their communities.

Basic Qualifications

- 8+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership

Preferred Qualifications

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
- Experience executing scaled marketing campaigns through email or social media
- Experience with test and learn, marketing optimization, and experimentation

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .

USA, TN, Nashville - 106,400.00 - 157,600.00 USD annually
USA, WA, Bellevue - 118,200.00 - 160,000.00 USD annually