Product Manager-Credit Cards

IDFC FIRST BankMumbai, MaharashtraOn-siteFull-timeMid level, 2–5 yearsListed 1 hour ago

Apply now

About this role

Job Requirements

Job Requirements

Role/ Job Title: Product Manager-Credit Cards

Function/ Department: Credit Cards

Job Purpose:

This role will primarily be responsible to drive Inorganic/EMI Spends for the Credit Card Portfolio Team. Their broad responsibility is to develop and implement business strategies for EMI Spends and help reach the assigned targets. In order to successfully reach their goal, the individual needs to closely work with multiple teams including Product, Marketing, Tech, UX, Operations, Analytics, Risk/Policy and Customer Service & Outbound calling teams.

Roles & Responsibilities:

- Set up & monitoring of robust & sustainable acquisition workflows implementation, processes & initiatives.
- Drive Key EMI projects —from conception to launch.
- Digital Initiatives to drive EMI spends - Identifying the gaps, initiating and driving projects for automating processes, creation of user journeys (App & Website).
- Develop strategies to increase EMI penetration/adoption of EMI from Digital (DIY) channels.
- Utilize qualitative and quantitative insights to develop hypotheses and build customer offers and communication plan.
- Work with Risk and Policy teams for various EMI products.
- Work with Marketing team on customer communication for offers and EMI products.
- Partner with engineers, designers, marketing, customer operations, strategy and analytics teams to rapidly develop and deliver projects.
- Build strong relations with internal & external stakeholders.
- Align closely with Customer Service to build and maintain a strong customer experience.
- Ideate innovative acquisition concepts.

Education Qualification:

Graduation: Bachelor’s in Engineering / Technology / Management/ Computers/Science.

Post-graduation: MBA.

Experience: 2 to 5 years of relevant experience.