Direct Marketing Specialist

OmnisendVilnius, VilniusHybridFull-timeMid level, 2–5 yearsListed 11 hours ago

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About this role

What you’ll do @ Omnisend:

- Develop and optimize direct marketing campaigns across email, in-app, and SMS channels.

- Implement customer segmentation strategies to create personalized marketing initiatives for distinct audience groups.

- Develop effective and targeted written content in English for the Product Communication team.

- Stay informed on direct marketing trends, best practices, and compliance regulations.

- Collaborate with the Design team to ensure consistency across all communications.

- Participate in creative brainstorming sessions to generate innovative marketing ideas.

- Support company growth initiatives and contribute to cross-functional projects as needed.

We expect that you'll bring:

- 2+ years experience in direct marketing.

- Excellent written and verbal communication skills in English, with a knack for selling ideas through creative and innovative storytelling – writing samples are required.

- Experience in marketing automation tools and CRM platforms.

- Understanding of data-driven marketing, customer segmentation, and personalization strategies.

What we offer in return:

- Gross salary starting point from 3000 EUR/month based on experience.

- Quarterly salary reviews.

- An unlimited learning budget for self-improvement complying with the best interest of Omnisend.

- Working methods and best practices inspired by the best tech companies in Silicon Valley.

- Over 80% senior colleagues in Product - and over half company-wide - to accelerate your growth.

- Flexible working hours.

- Hybrid work (in Vilnius, Kaunas, Charleston): three days a week in the office with your team, two from home. Fully remote if you’re based elsewhere.

- Possibility to work from anywhere in the world.

- Private health insurance.

- Unlimited access to psychotherapy.

- Workstation budget.

- Personalized work anniversary gifts (house cleaning, spa treatments, international flights etc.).

- Annual company trip abroad, company gatherings twice a year, team-led teambuildings.

- Additional days off for KASP and Rifleman’s Union members.

- Inclusive family-related time-off policy.