Gift Shop Lead

Essential Functions and Duties

Gift Shop Lead

- Serve as Leader on Duty during assigned shifts including opening or closing the store, overseeing daily Gift Shop and Tours operations, providing direction to team members, communicating sales goals and priorities, monitoring performance, resolving customer and operational issues, and ensuring adherence to company standards and procedures.

- Complete beverage orders for the Gift Shop two to three times per week and ensure proper beer rotation. Manage inventory data entry of all beverage products.

- Receive, process, and lead merchandise shipments

- Lead monthly Gift Shop inventory counts and maintain accurate inventory records through data entry and inventory adjustments.

- Ensure Gift Shop display standards are maintained through regular visual merchandising audits.

- Assist with Gift Shop merchandising, seasonal displays, product launches, and promotional setups.

- Support markdown and price change execution, maintain accurate pricing and promotional signage, and assist with updates as needed.

- Keep supplies stocked and place supply orders as needed. Communicate with Lead Tour Guide to order necessary supplies for Tours with orders.

- Participates in Gift Shop and Tour Operations Meetings.

- Assists with Private Tours, Hop Colleges, and other events as needed.

- Monitor and respond to the GLBCinfo inbox

- Assists with other duties as necessary.

- Gift Shop Lead will be scheduled sales floor shifts and is responsible for Gift Shop Associate responsibilities listed below.

Gift Shop

- Serve as an ambassador of the Great Lakes Brewing Company brand, delivering exceptional guest experience in every interaction

- Verify identification for all guests who appear under the age of 30 in accordance with company policies and applicable laws

- Enthusiastically greet guests, answer questions, and provide recommendations on beer, merchandise, tours, and brewery offerings.

- Process retail transactions, count and balance cash drawers, and adhere to all cash handling procedures.

- Answer incoming telephone calls and direct inquiries to the appropriate department as needed.

- Maintain a clean, organized, and visually appearing retail environment by straightening merchandise, folding apparel, and restocking sales floor inventory.

- Maintain Gift Shop cleaning standards, including dusting displays, cleaning glassware, counters, shelves, and windows, emptying waste receptacles, vacuuming, and mopping floors

- Complete inventory-related tasks, data entry, and record keeping as needed.

- Inspect merchandise and beer for defects or damage, remove affected items from inventory, document issues, and communicate findings to management team.

- Other duties and projects as assigned

Qualifications

Required Qualifications

- A minimum of 2 years of prior retail experience is required

- Passion for craft beer

- Solid verbal communication skills

- Exceptional interpersonal and customer service skills

- Ability to stay organized under pressure and make spontaneous decisions

- Must be detail oriented with a proven ability to manage multiple tasks and troubleshoot when necessary

- Comfortable with Microsoft Office Suite

- Ability to lift up to 60 pounds

- Ability to work on your feet for an extended period of time (up to 4+ hours)

Preferred Qualifications

- Cicerone Level 1 Beer Server Certification within 90 days of hire

Education

Bachelors Degree in related field preferred