About this role
General Summary
Plays a key role in enhancing patient engagement and promoting healthcare services through strategic marketing and effective patient communications. Responsible for helping develop and execute integrated marketing campaigns, creating patient-facing communications, and ensuring consistent messaging across all channels. Contributes to an integrated, collaborative, data-driven Marketing and Patient Communications Team that is known for high reliability and excellence in execution. Must be an exceptional writer, enjoy executing events, and being part of a highly collaborative, innovative, and data-driven Marketing and Communications function.
Qualifications
Minimum Education:
- Bachelors Degree In Marketing, Business or related field. Required
Work Experience:
- 5 years Experience in marketing or related field. Required
- Experience in a large, complex healthcare organization. Preferred
Knowledge, Skills, and Abilities:
- Excellent written/oral communications, interpersonal and organizational skills.
- Strong computer skills and willingness to embrace new technology and artificial intelligence.
- Strong writing and project management skills.
- Familiarity with marketing platforms and tools.
- Strong project management and organization abilities.
Benefits Offered:
- Comprehensive health benefits
- Retirement savings plan
- Paid time off (PTO)
- Education assistance
- Financial education and support, including DailyPay
- Expanded Paid Parental Leave
For additional details: Benefits & Incentives | WellSpan Careers (joinwellspan.org)