Marketing Analyst

United TechKyiv, Kyiv CityRemoteFull-timeMid level, 2–5 yearsListed 3 hours ago

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About this role

In this role, you will

- Analyze paid marketing campaigns across channels, regions, and creatives

- Build regular reports and provide ad-hoc analytics on marketing effectiveness: CAC, ROI, LTV, attribution

- Connect marketing data with product metrics to measure the true business impact of campaigns

- Monitor marketing funnel health and detect anomalies or drops in performance

- Respond fast to marketing alerts: confirm whether an issue affects all traffic or a specific source and which metric is hit

- Provide actionable recommendations on campaign optimization and budget allocation

- Collaborate with product analysts, marketers, and data engineers to improve data pipelines and tracking

It’s all about you

- Hands-on experience monitoring key metrics together with marketing and product teams, spotting anomalies and turning them into recommendations for managers

- Solid understanding of marketing metrics (CAC, ROI, LTV, ARPU, retention) and attribution models (last-click, multi-touch)

- Confident SQL

- Experience with BI tools (Tableau, Looker, or similar)

- Strong problem identification skills, critical thinking, and a clear view of cause-and-effect relationships

- Ownership mindset: you set your own goals, check progress without waiting for a review, and bring your own hypotheses

- Clear communication: you can turn complex findings into business decisions

- Daily use of AI tools (ChatGPT, Claude, Gemini, or similar)

Would be a plus

- Experience with mobile attribution platforms (AppsFlyer or similar)

- Background in both marketing and analytics roles

What we offer

Care and support

- 20 paid days off, 15 days off due to sickness, and 6 extra days for family moments that matter

- Up to 10 additional days off for public holidays

- 100% medical insurance coverage

- Sports and equipment reimbursement

- Financial and legal support when you need it

- Maternity Recovery Support Allowance

- Position retention and support for teammates who joined the Armed Forces of Ukraine

- Active participation in social initiatives supporting Ukraine

- Team spirit beyond the screen: company marathons, themed masterclasses, and teambuildings people actually look forward to

Comfortable environment

- Fully remote cooperation: our processes are built around it. Kyiv hub is there if you want it

- Modern equipment, or reimbursement for your own setup

Investment in your future

- Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking and streaming niche

- Clear KPI system, so you always know what “good” looks like, no guessing games

- Access to premium AI tools and technologies

- Performance-based reviews and Individual Development Plans (IDPs)

- Reimbursement for professional courses and English classes

- Corporate library, book club, and regular knowledge-sharing events

Hiring process

- Intro call

- Technical interview

- Reference check

- Offer