About this role

Job ID:
44588

Job Title:
Strategic Key Account Manager

Job Type:
Employee Regular

Business Area:
Business Development

Country:
Thailand (TH)

Location:
LRQA - Bangkok - Muang Thai - Ph

Role Purpose

The Strategic Key Account Manager – Thailand is responsible for securing, maintaining, and aggressively growing long-term strategic relationships with Thailand’s largest conglomerates. This pivotal role focuses on driving exponential revenue growth, expanding product/service footprint, and fostering multi-level executive relationships within a dedicated portfolio of premier accounts, including Thai Union, Thai Beverage, CP Group (CPX), and Minor Group (account list is not exhaustive and to be determined with hired employee) .

The ideal candidate possesses deep commercial acumen, navigating complex matrixed corporate structures to position our solutions as critical enablers of the client's global and regional business objectives.

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Key Responsibilities

Strategic Account Management & Expansion

- Own the full commercial relationship sales target responsibility for the assigned Thai conglomerate portfolio.

- Develop and execute comprehensive 3-year account strategies outlining white-space opportunities, penetration maps, and revenue projections.

- Identify, cross-sell, and up-sell the company’s entire portfolio of products, services, and solutions to multiple subsidiaries and business units within each group.

- Defend existing revenue streams by ensuring high customer satisfaction, timely renewals, and proactive risk mitigation.

Executive Relationship & Stakeholder Management

- Build and maintain C-suite and senior executive networks across the corporate headquarters and diverse subsidiaries of Thai Union, Thai Beverage, CP Group, and Minor Group.

- Map out complex decision-making units (DMUs) and corporate governance structures within Thai conglomerates.

- Act as the primary point of contact and trusted advisor, aligning our value proposition directly with the clients' strategic corporate goals (e.g., sustainability, digital transformation, global expansion).

Cross-Functional Collaboration & Delivery

- Orchestrate internal resources (including Technical Pre-sales, Product Management, Customer Success, and Operations) to deliver seamless, bespoke solutions for key clients.

- Collaborate with regional and global account teams to support the international footprints of these Thai multinationals (e.g., Thai Union’s European/US operations or Minor Group’s global hotel networks).

- Provide voice-of-the-customer (VoC) feedback to the product and engineering teams to influence the future roadmap based on conglomerate requirements.

Commercial Excellence & Forecasting

- Lead complex commercial negotiations , master service agreements (MSAs), and high-value RFPs/tenders.

- Maintain rigorous pipeline hygiene and deliver accurate monthly, quarterly, and annual revenue forecasts.

- Analyze market trends, competitor movements, and macroeconomic factors impacting the Thai food, beverage, retail, and hospitality sectors.

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Required Qualifications & Skills

Experience & Education

- Education: Bachelor’s degree in Business Administration, Marketing, Engineering, or a related field. An MBA from a reputable institution is highly preferred.

- Experience: 4-5 years of B2B enterprise sales or key account management experience, with at least 2+ managing major Thai conglomerates .

- Proven Track Record: Demonstrated history of hitting or exceeding multi-million-dollar sales quotas and closing complex, multi-year deals.

Competencies & Skills

- Conglomerate Navigation: Proven ability to navigate the complex corporate landscapes, family-business dynamics, and matrixed procurement systems characteristic of large Thai enterprises.

- Industry Acumen: Deep knowledge of at least two of the following sectors: Fast-Moving Consumer Goods (FMCG), Food & Beverage, Agriculture, Retail, or Hospitality/Leisure.

- Financial & Negotiation Skills: Strong commercial fluency, including P&L management, pricing strategies, and value-based selling techniques.

- Communication: Exceptional presentation, communication, and interpersonal skills. Must be highly effective at commanding attention in executive boardrooms.

Language & Cultural Fit

- Language: Native or bilingual fluency in Thai and professional proficiency in English (written and spoken) are mandatory.

- Cultural Nuance: High emotional intelligence (EQ) and cultural awareness required to successfully build trust and alignment within Thai corporate hierarchies.

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Pre-Employment Checks

If applicable for your region, country, location, or role type and you are external candidate who has been successful in securing a role with us, we may carry out pre-employment checks as part of our recruitment process, as permitted by local law. These may include/but not lmited to: verification of identity, right to work, employment history, education, and criminal records where applicable.

These checks are conducted by our trusted global screening partner, to ensure adherance to applicable data protection laws. Any personal data collected will be used solely for recruitment purposes, stored securely, and retained only for the purpose of yoru application.

For questions about the screening process speak directly with your recruiter and hiring team, and for data protection information please view our privacy policy.

At LRQA, we believe that as a leading Global Leading Assurance and Risk Management Service provider, our talented people are our risk management advantage.

One LRQA

We believe the best outcomes come from diverse perspectives, shared ambition and working together with integrity. That's how we buid a workplace where everyone can contribute, grow and thrive.

Guided by Vision and powered by Expertise, we're united by a shared purpose. If you're driven to make a difference, you'll belong here.