Marketing Insights Analyst, EMEA - Apple Ads

AppleLondon, EnglandOn-siteFull-timeMid level, 2–5 yearsListed 2 hours ago

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About this role

At Apple, we believe in the power of technology to enrich people’s lives. Everything we build is designed to empower people, including our advertising platform. We deliver ads in a way that benefits both customers and advertisers — helping people discover content, supporting creators, and protecting and respecting everyone’s privacy.

Our technology makes advertising possible on the App Store, Apple News, Stocks, Apple TV and Apple Maps. We help developers and marketers of all sizes drive app discovery across the App Store. Our display ads on Apple News and Stocks let advertisers promote their products alongside trusted content in a brand-safe environment, while supporting publishers and journalists. Sponsorship integrations and experiences in live sports on Apple TV help advertisers connect with captivated audiences. Ads on Apple Maps help businesses appear right where customers are deciding where to go. Everything we do is with the unwavering commitment to privacy you expect from Apple. Because when advertising is done right, it benefits everyone.

We have a new opportunity for an experienced advertising insights professional to join our growing Global Marketing Insights & Analytics team. You will be responsible for leading insights and media research projects for Apple’s advertising products across EMEA. You will partner with a variety of team members across our Marketing and Sales teams to deliver compelling insights that demonstrate the value of Apple’s unique advertising solutions. In addition, you will collaborate closely with a highly diverse, distributed team of data scientists, analysts, and researchers to develop best-in-class analytical tools, data products, and research studies.

Minimum Qualifications

Extensive demonstrable experience in ad tech research, marketing insights, and advanced analytics within an advertising platform or agency (deep knowledge of the digital advertising industry, performance marketing, and the mobile app economy).
Significant experience in exploratory data analysis; familiarity with data warehousing, database modelling and pipelining principles, ideally Snowflake data-shares and Amazon S3.
Experience leveraging LLM-based technologies and building AI-driven interfaces to process complex data, summarise insights, and produce go-to-market materials at scale.
A track record of working with syndicated and custom 3rd-party research vendors (such as Sensor Tower, GWI, Comscore, Emarketer, etc.) to extract insights and build scalable data products.
The ability to partner effectively with Data Science and Engineering stakeholders to translate complex business needs into analytical requirements and data products.

Preferred Qualifications

Outstanding written, verbal, presentation, and Keynote storytelling skills, with a demonstrated ability to communicate complex research results clearly and persuasively across a variety of stakeholders.
A self-starter and entrepreneurial project leader with proven expertise in cross-functional management, stakeholder alignment, and navigating ambiguity.
A deep understanding of the digital marketing industry landscape inclusive of media buyers, ad tech companies, agencies and resellers.
Ability to influence without authority, advocate for concepts internally, and actively drive decision-making across partners.
Passionate about the customer experience and can dig deep, from the big idea down to the details, knowing how to position the team for what’s around the corner.
Energised by the challenges of delivering solutions within a fast-evolving industry, as part of a globally distributed team.