Senior Marketing Manager

GivaudanNew York City, New YorkHybridFull-timeStaff, 8–12 yearsListed 7 minutes ago

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About this role

Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with our customers, we deliver food innovations, craft inspired fragrances and develop beauty and wellbeing solutions. There’s much to learn and many to learn from, with more than 17,000 employees around the world to explore ideas and ambitions with. 
In the USA, we develop, market and produce a wide array of solutions from our 25 most innovative sites, based across the country. Stretch your skills, create and get inspiration from passionate colleagues. Every day, your energy, your thirst for knowledge, and your creativity will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature.

As a Sr. Marketing Manager, you will develop marketing strategies and consumer insights that support fine fragrance development, customer projects, and business growth. You will analyze market trends, consumer preferences, and fragrance categories to identify opportunities and guide creative concepts. You will also partner with Sales, Evaluation, and Development teams to deliver marketing programs, customer presentations, and fragrance recommendations aligned with client needs.

Your Title: Sr. Marketing Manager

Your Location: New York City, NY

You Will Report To: Marketing Director Fine Fragrance

Your Responsibilities

- Partner with Sales and Evaluation teams to develop marketing strategies and fragrance direction for customer briefs and project submissions.

- Analyze consumer behavior, market trends, competitive activity, and fragrance categories to identify business development opportunities.

- Conduct market and category gap analyses to identify opportunities for customer brands, product development, and fragrance innovation.

- Develop and lead marketing programs, creative concepts, and visual presentations aligned with customer needs and brand strategies.

- Prepare and deliver category reviews, trend presentations, and customer presentations that communicate Givaudan's capabilities.

- Identify fragrance market opportunities and collaborate with Development teams on olfactive concepts and recommendations.

- Share consumer insights, category knowledge, and market research with regional and global marketing teams.

- Partner with Communications teams to develop marketing content for external audiences, customer events, and industry initiatives.

- Collaborate with Science & Technology teams to communicate fragrance technologies and their relevance to customers and consumers.

- Provide guidance and mentorship to junior Marketing team members and support recruitment activities.

Your Professional Profile Includes

- University degree in Business, Marketing, or a related field, or equivalent experience.

- 8+ years of experience in marketing or a related function within the fragrance or consumer products industry.

- Experience in agency or client-side marketing environments is preferred.

- Knowledge of B2B and B2C marketing principles, communication channels, and brand positioning.

- Experience analyzing consumer research, market trends, competitive activity, and fragrance categories to identify business opportunities.

- Knowledge of fragrance products, olfactive families, fragrance notes, and consumer preferences.

- Experience developing and delivering marketing strategies, customer presentations, and creative concepts.

- Experience collaborating with Sales, Evaluation, Development, and cross-functional teams across regions.

- Experience managing multiple marketing projects within established timelines and budgets.

- Experience mentoring junior team members and supporting team development.

Compensation and Benefits

The established salary range for this position is $130,000–$160,000. Actual compensation will depend on individual qualifications. Medical, dental, and vision coverage, tuition reimbursement, and a high-matching 401(k) retirement plan.

#LI-Hybrid

Givaudan takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, qualifications/certifications and education, and internal equity.

At Givaudan, you contribute to delightful taste and scent experiences that touch people’s lives.

You work within an inspiring teamwork culture – where you can thrive, collaborate and learn from other talented and passionate people across disciplines, regions and divisions.

Every essence of you enriches our world.

Diversity of perspectives fuels innovation and fosters deeper connections with our employees, customers, and partners. At Givaudan, we are dedicated to cultivating an inclusive environment where every individual’s voice is valued and has the power to shape our world. Join us in making a difference together.