Vice President of Sales & Marketing- Corporate Office Uniondale, NY

Job Title: Vice President of Sales & Marketing
Company: Blue Sky Hospitality Solutions LLC
Location: Corporate Office – Uniondale, NY
Reports To: Chief Commercial Officer (CCO) / EVP's
FLSA Status: Exempt

THIS IS A FULLY ON-SITE ROLE - NO HYBRID/REMOTE OPTION

Position Summary

The Vice President of Sales & Marketing (VP-SM) will be a key executive leader responsible for developing, implementing, and executing strategic sales, marketing, and revenue optimization initiatives across Blue Sky Hospitality Solutions’ portfolio of 60+ hotels operating under leading brands such as Marriott, Hilton, IHG, Hyatt, and other independent properties. This role will drive top-line revenue performance, brand positioning, and market share growth while ensuring alignment with ownership goals, brand standards, and corporate objectives.

Key Responsibilities

Strategic Leadership

- Develop and lead the company’s overall sales, marketing, and revenue strategies to maximize profitability and market share.

- Collaborate with executive leadership to establish long-term growth targets and performance benchmarks.

- Oversee the integration of brand-specific sales and marketing programs with Blue Sky’s corporate strategies.

Sales Management

- Direct and oversee the corporate and property-level sales teams to ensure consistent achievement of revenue goals.

- Foster strategic relationships with brand representatives, corporate accounts, travel management companies, and industry partners.

- Identify and develop new business opportunities, including group, corporate, leisure, and extended-stay segments.

Marketing & Brand Positioning

- Lead the creation and execution of multi-channel marketing campaigns, digital strategies, and public relations initiatives to enhance brand visibility.

- Ensure consistent brand messaging and positioning across all properties and platforms.

- Monitor market trends, competitor activities, and guest feedback to adapt strategies accordingly.

Revenue Optimization

- Partner with revenue management teams to implement pricing, inventory, and distribution strategies that optimize RevPAR and overall profitability.

- Analyze performance data, market reports, and competitive benchmarking to identify revenue opportunities.

Team Leadership & Development

- Recruit, mentor, and develop high-performing sales and marketing leaders at both corporate and property levels.

- Promote a culture of accountability, innovation, and continuous improvement.

- Provide training and guidance to property teams to ensure brand compliance and operational excellence.

Budgeting & Reporting

- Prepare and manage the annual sales and marketing budget, ensuring effective allocation of resources.

- Present regular performance reports, forecasts, and strategic recommendations to the executive team and ownership groups.

Qualifications

Education & Experience

- Bachelor’s degree in Business, Marketing, Hospitality Management, or related field (Master’s preferred).

- Minimum 10–15 years of progressive leadership experience in sales and marketing within the hospitality industry.

- Proven track record of driving revenue growth across multi-brand, multi-property portfolios.

- Strong relationships with major hotel brands (Marriott, Hilton, IHG, Hyatt) and understanding of brand sales systems and standards.

Skills & Competencies

- Exceptional leadership and team-building abilities.

- Strong analytical, strategic planning, and problem-solving skills.

- Expertise in digital marketing, e-commerce, and distribution strategies.

- Excellent negotiation, communication, and presentation skills.

- Ability to thrive in a fast-paced, results-driven environment.

Core Competencies

- Strategic Vision

- Results Orientation

- Collaboration & Influence

- Brand Stewardship

- Adaptability & Innovation

About Blue Sky Hospitality Solutions LLC
Blue Sky Hospitality Solutions LLC is a premier hospitality management company operating over 60 branded and independent hotels nationwide. With a diverse portfolio including Marriott, Hilton, IHG, Hyatt, and boutique properties, Blue Sky delivers exceptional guest experiences, maximizes owner returns, and maintains strong brand partnerships.