About this role
Reporting to : Store Manager/ Store Director
Position Purpose:
As Beauty Consultant, you are the face of Sephora on the shop floor. You create an inspiring, inclusive and personalised
beauty experience for every client. Using expert product knowledge, beauty services and digital tools, you build lasting client loyalty, drive store sales and KPIs, and uphold Sephora’s brand, operational and visual standards. At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply
with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together,
we belong to something beautiful.
You will excel and enjoy this role if you are ready to actively handle the following missions:
Sephora Attitude & Image
• Apply the Sephora Attitude with every client, from welcoming and knowing their needs to closing the sale.
• Maintain an exemplary image in line with Sephora grooming and uniform guidelines and act as a role
model for the team.
Client Experience & Loyalty
• Welcome every client warmly, listen to and understand their needs, and deliver a personalised experience
that exceeds expectations.
• Build long-term client relationships and capture client details with consent.
• Promote and enrol clients in the Sephora loyalty programme and explain its benefits to drive repeat visits.
• Handle client queries, exchanges and complaints professionally, escalating to the Supervisor or Store
Manager when needed.
• Act on client feedback (e.g. Lovemeter, mystery shopper visits and Google reviews) to continuously
improve the in-store experience.
Beauty Expertise, Services & Education
• Advise clients on the most suitable products and routines across makeup, skincare, fragrance and haircare,
according to their needs, skin type and concerns.
• Deliver and promote in-store beauty services (makeovers, skin consultations, mini-services) to the
Sephora standard.
• Demonstrate new launches, Sephora Collection and exclusive brands, and support the store team during
brand activations and events.
• Keep knowledge up to date through Sephora University sessions, in-store trainings, brand trainings and
the digital learning platform, and share learnings with colleagues.
Sales & Performance
• Use Sephora selling techniques to build and maximise every client basket through cross-selling,
complementary products, samples and services.
• Contribute to the store’s monthly turnover and commercial KPIs.
• Track own performance with the Store Manager and act on coaching and feedback to improve results.
Omnichannel & Digital
• Use in-store digital tools (e.g. tablets, Beauty Hub tools, clienteling apps) to enrich the client experience
and access product information.
• Support omnichannel services such as Click & Collect, online order pick-ups and returns, and promote the
Sephora app and website.
Store Operations & Standards
• Apply Sephora policies and procedures, including cash handling, returns and exchanges, health & safety
and hygiene standards.
• Support merchandising and visual standards (products, testers, pricing, animations, cash desk area, stock
room) and keep the store clean, tidy and fully replenished.
• Participate in stock receiving, replenishment, stock counts and inventories to ensure stock accuracy.
• Contribute to loss prevention by following shrinkage-control procedures and reporting irregularities.
• Contribute to positive store audit results and help close action points.
• Report store maintenance issues through the maintenance device, using the correct priority level, and
follow up to close the issue once it is resolved.
• Support the store across all areas where needed (cash desk, stock room, services, events).
KPIs and deliverables
• Store sales vs. target; average basket value, units per transaction and conversion.
• Client satisfaction: Lovemeter, mystery shopper and Google review results; loyalty enrolments and
services delivered.
• Audit results, stock accuracy and shrinkage, visual merchandising and grooming standards.
• Completion of mandatory trainings and product knowledge assessments.
Core Skills
• Passion for Beauty: Genuine enthusiasm and curiosity about beauty.
• Sales Drive : Listen to customers’ needs and sell.
• Service Orientation : Create memorable customer experiences.
• Flexibility: Face ambiguity and adapt to circumstances.
• Openness to Learn: Be curious and learn something every day.
• Winning Together Mindset: Team-first thinking and collective achievements.
• Energy Drive: Get energy from high-intensity environments.
Do not hesitate to apply if you have:
• Minimum 1–2 years’ experience in retail sales, with proven success in sales and client service.
• Experience in beauty, cosmetics or luxury retail is preferred.
• You have a high school diploma; a diploma or certification in beauty, makeup or cosmetology is a plus.
• Good knowledge of beauty products and trends, with at least basic skincare knowledge; makeup
application skills are an advantage.
• Strong selling and clienteling techniques.
• Excellent communication and interpersonal skills.
• You are comfortable using digital tools and point-of-sale systems.
• You are client-focused, collaborative, results-driven and resilient, and you value uniqueness and
differences.
• You are punctual, reliable and able to work flexible retail shifts, including weekends and public holidays.
• You are an English speaker – minimum intermediate level for OGCC and basic level for KSA.
• Arabic is a plus for OGCC and mandatory for KSA.
Here, you will find:
• Community. In which authenticity is embraced, and the strength of our differences fuels our collective
spirit
• Culture of empowerment. Learning & growth, that offers you the tools, space and opportunity to learn,
innovate and lead
• Work that brings fulfilment. From delighting clients every day, to inspiring our industry at large, every
action makes a difference
Join us and belong to something beautiful.