About this role
Global Advertising and Brand Management (GABM) creates marketplace demand and drives brand consideration for American Express products and services amongst premium customers and Small Business Owners through differentiated and innovative insights, marketing, and experiences.
The Global Sponsorships & Experiential Marketing team leads 40+ partnerships globally, delivering the best in ticket access, live event and digital experiences across Card Member passion points of sports, music and various other cultural interests.
The Sr Analyst in this role will sit on the International vertical within the broader Experiential Marketing team. They will work across the strategy, activation development, execution and measurement of partnerships across the International portfolio, reporting into a Manager and collaborating with a 360° cross-functional team (internal and external) to launch fully integrated plans.
Travel required (up to ~15%) to execute onsite programs and visit event sites as needed. The role will also support the team’s Sponsorship Centre of Excellence, which works closely with Amex local market and business unit teams to drive value through Sponsorships and Experiences across the Amex Enterprise.
- Some work experience including working within sponsorships, large-scale events, or experiential marketing/partnerships roles
- Proven track record in managing partners, cross-functional teams and agency partners
- Proven track record in contributing towards positive team cultures
- Must be able to balance strategic thinking with tactical execution
- Ability to move projects forward and meet deadlines with limited oversight
- Ability to work under pressure with compressed timelines
- Maintain balance while managing various work streams while demonstrating composure
- Strong communication skills (crafting/delivering presentations)
- Strong knowledge of Amex internal systems and processes
- Focus on innovation and constant appetite to know and learn more about the industry – including experiential marketing, technology, payment innovations and competitive landscape
- Strong measurement, data and analytical skills
Employment eligibility to work with American Express in (the country) is required as the company will not pursue visa sponsorship for these positions.