About this role
Job Requirements
About the Role
The Product Manager - Digital, MSME Liabilities is responsible for driving value propositions and strategic growth for digital banking products.
This role focuses on expanding product reach, enhancing customer experience, and delivering digital solutions in a cost-efficient and technologically effective manner.
The position involves close collaboration with cross-functional teams including Product, Sales, Operations, IT, Credit, and BIU to ensure seamless execution and delivery.
The role also includes leading initiatives that position the bank as the primary choice for customers’ digital banking needs.
Key Responsibilities
Primary Responsibilities
- Create digital journey for existing and new to bank customer facing onboarding journeys and servicing across platforms
- Own the roadmap for new builds and enhancements on platforms like Tab based journey, DIY journey, Turo, HPE and Optimus.
- Regular review and monitoring of the journey’s / platforms managed along with stakeholder reviews for achieving the number targets
- Responsible for end to end testing, requirement planning, scoping and product management of the new journeys, capabilities
- Champion the IDFC First's customer centric culture by driving the team to take up high degree servicing norms to ensure absolute customer delight.
Secondary Responsibilities
- Recommend process changes to improve service efficiency and quality across assigned areas.
- Suggest improvements to policies and processes across Retail Banking to enhance operational effectiveness and customer service.
- Leverage internal synergies by collaborating with stakeholders across departments.
What We Are Looking For
Education
- Graduate/Postgraduate in any discipline. Specialization in Digital Banking, Product Management, or Technology is preferred.
Experience
- Proven experience in digital product management within the banking or financial services industry.
- Experience in managing cross-functional teams and driving digital transformation initiatives.
- Exposure to customer experience design, product lifecycle management, and digital marketing strategies.
Skills and Attributes
- Strong leadership and team management capabilities.
- Strategic thinking with a focus on innovation and execution.
- Excellent analytical and problem-solving skills.
- Ability to collaborate effectively across departments and influence stakeholders.
- Deep understanding of digital banking trends, customer behavior, and technology platforms.
- Fluent in English with strong presentation skills.