Mr D - Customer Growth & Insights Manager

Mr D , a division of the Takealot Group, is looking for a highly talented Customer Growth and Insights Manager to join our team in Cape Town.

Think you’ve been challenged before? Think again!

- Scale : Show the millions of Mr D customers what you can do

- Learn : We work with the best of the best, and then some.

- Grow : Expand your career in the fast-growing Takealot Group: Mr D, Takealot.com, and TFS. We like to promote from within: Here’s your chance.

Why Join Mr D?

At Mr D, we are passionate about delivering exceptional customer experiences through innovation and data-driven strategies. As the Customer Growth and Insights Manager, you will play a critical role in shaping how we engage with our customers, driving growth, and building long-term loyalty. If you thrive in a fast-paced, collaborative environment and are excited about the opportunity to lead a high-performing team, we’d love to hear from you!

About the role:
The Insights Manager will play a crucial role in our organization's performance environment by analyzing data, conducting research, and providing valuable insights to enhance decision-making. This role will focus on gathering and interpreting data related to performance metrics, customer behavior, and market trends to drive business strategies.

Your responsibilities will include:

Data analysis and reporting

- Collect and analyze customer data from various sources, including App events, transactional data, customer surveys & reviews.

- Identify trends and patterns in customer behavior and preferences.

- Segment the customer base to create targeted marketing campaigns and personalized experiences.

- Utilize data analytics tools and software (Google Big Query, Looker, Excel, Braze, Firebase) to extract actionable insights.

- Create and present regular reports (and dashboards) to senior management, highlighting key insights and recommendations.

- Collaborate with cross-functional teams (BI & Analytics, Merchandising, Marketing, Product) to ensure alignment with customer insights.

- Develop and maintain performance marketing benchmarks to assess the effectiveness of campaigns and strategies.

Identify opportunities & strategies focused on

- High-value customer growth & retention

- Reactivation of dormant customers

- Activation of unconverted users

Market Research

- Conduct market research to understand industry trends, competitor activities, and customer preferences.

- Monitor market conditions and provide recommendations for adapting to changes in the competitive landscape.

Customer Insights

- Utilize customer feedback, surveys, and behavioral data to gain insights into customer needs and preferences.

- Collaborate with customer support and marketing teams to improve the customer experience.

Skills & Attributes required:

- Strong analytical mindset with a passion for working with data

- Ability to derive customer need and behavior from data

- Ability to anticipate, identify, and define problems and seek root causes

- Attention to detail and accuracy

- Ability to collaborate with other members of formal and informal groups in the pursuit of common missions, vision, values, and mutual goals.

- Excellent communication and presentation abilities. Familiarity with performance metrics, KPIs, and digital marketing is advantageous.

Qualifications:

- Bachelor's Degree or Advanced Diploma

- 5+ years technical experience in a relevant field

- Experience using BI reporting tools (e.g. Looker, QlikView, Tableau, Microsoft BI, etc.)

- Experience with Google Cloud Platform, Braze & Firebase (or equivalent platforms) would be beneficial.

- Proven experience in data analysis, preferably with a focus on customers.

- SQL experience will be beneficial.

- High proficiency in working with large data sets and business models Retail or e-commerce industry experience beneficial Experience with Python, R beneficial, but not required

- Analytical aptitude

- Reporting acumen

Let’s talk about life @ Mr D

- The power is in your hands : We offer a market-related, Total Remuneration Package which allows full flexibility according to your needs. Go on, be the master of your own destiny.

- No doors : We aren’t fans of stuffy offices or siloed work environments. See someone you like? High five, collab and make something great.

- Online Learning : Share ideas and grow with global industry leaders who are all just a Slack message away. Love to learn? Up-skill with free access to courses on Prosus Academy and more.

- Good times : Get to know the other extraordinary minds in the takealot group during regular social events and out-of-office activities (think hikes, think mini golf, think good times).

- Birthday leave : Cake Day all the way. Enjoy your day off - you deserve it.

- Help when you need it most : Confidential counselling, legal support and financial guidance, for free, anytime, anywhere.

- Free parking: No more 5km fun runs to your desk (unless you want to).

Like what you see?

If you meet the above you are an Extraordinary Mind. Apply today!!

Mr D is an Equal Opportunity Employer. Applicants from previously disadvantaged groups and people with disabilities will be given preference