About this role
The Commercial Real Estate business provides property owners, developers and investors with the financial resources needed for real estate investments large and small, including multifamily lending, commercial mortgage lending, community development, real estate banking and treasury services. Impact Banking & Advisory is J.P. Morgan’s purpose-driven approach to providing capital solutions and strategic insights to help spur business growth and strengthen local communities.
As an External Communications Vice President within the Commercial Banking Communications team, you will lead external communications strategies for the Commercial Real Estate business and the Impact Banking & Advisory business. In this role you will build and maintain r elationships with key reporters, developing and pitching stories, sourcing and managing opportunities for our leaders to engage with media and responding to timely inquiries. Partnership is at the heart of what we do and how we work. In the role you will need to prioritize fostering strong relationships within our communications team, with the business we support and across the teams we work closest with, like business management, events, marketing, government and community relations, social media and more.
Job responsibilities
- Develop and execute external communications strategies for Commercial Banking, focusing on Commercial Real Estate and Impact Banking & Advisory, that support the business’ strategic objectives and key focus areas.
- Build and maintain relationships with key reporters through proactive, regular touchpoints; draft, edit and distribute press releases, thought leadership and pitches, as well as curate media lists and manage outreach.
- Manage and respond to inbound inquiries from reporters in partnership with the business on relevant matters and deal activity.
- Monitor, share and analyze relevant media coverage with the team and business, as well as develop and distribute coverage recaps following announcements or key news.
- Develop executive social media posts to amplify key announcements, events and thought leadership content.
- Media train spokespeople ahead of engagements, host prep calls and develop briefing documents.
- Review speaking engagement requests through our internal system and support leaders with their engagements as needed.
- Work with corporate communications partners to incorporate Commercial Real Estate into the holistic, firmwide housing access and affordability story.
- Develop strong relationships with communicators and functional partners across the firm.
- Stay up to date on communications trends and industry news, contributing insights and helping to identify opportunities to tell our story externally.
- Track and measure results to showcase business impact.
Required Qualifications, Skills, and Capabilities:
- 7+ years of relevant work experience in external communications, media relations or corporate communications at an agency or in-house.
- Proven experience developing relationships with reporters covering commercial real estate, corporate responsibility, financial services or banking.
- Strong experience developing external communications strategies and driving end-to-end execution.
- Excellent writing and editing skills, with the ability to simplify complex topics for external audiences.
- Experience managing proactive media campaigns, reactive inquiries and sensitive issues.
- Sound judgment and experience advising senior executives on media and communications strategy.
- Ability to work effectively with senior leaders, business partners and colleagues across a matrixed organization.
- Strong project management and organizational skills and the ability to manage multiple priorities in a fast-paced environment.
- Analytical and strategic approach to problem solving, with the ability to identify risks and practical solutions.
- Attention to detail and commitment to accuracy.
- Ability to assess risk, exercise sound judgment and uphold compliance and firm standards.
Preferred Qualifications, Capabilities, and Skills:
- Bachelor’s degree in business, finance, economics, communications, journalism or other related area; experience supporting commercial banking, investment banking, financial services or regulated businesses.
- Comfortable with strategy and end-to-end execution.
- Proficient in Word, Excel, PowerPoint.
- Willingness to use and experiment with AI and large language models; internally motivated, intentional, empathetic and well-organized storyteller who’s ready to try and learn new things as opportunities arise.