About this role
## About GoKwik
GoKwik is India's leading D2C Commerce Growth Platform, helping 15,000+ brands acquire, convert, engage, and retain shoppers. Powered by a network of 200M+ shoppers, 500M+ checkouts, and 1.5B+ customer conversations, we're building the operating system for commerce growth.
##
## Why This Role Matters
We are looking for a data-driven and entrepreneurial Product Manager to identify customer problems, develop product solutions, and drive measurable business outcomes. The role involves managing the complete product lifecycle, from discovery and experimentation to development, launch, and adoption. The ideal candidate will combine strong analytical capabilities, customer understanding, and execution skills to deliver impactful product improvements.
##
What You’ll Own
- Product Discovery: Conduct customer and user research, analyse product usage data, understand existing workflows, and identify opportunities for product improvement.
- Product Prioritisation: Evaluate opportunities based on customer value, business impact, implementation effort, and technical dependencies to prioritise product initiatives.
- Experimentation & Validation: Design and execute product experiments by defining hypotheses, establishing baselines, determining test methodologies, and setting success metrics and guardrails. Analyse outcomes to determine next steps.
- Product Analytics: Analyse product and business data to identify trends, investigate root causes, measure adoption, and evaluate the impact of product changes on downstream outcomes.
- Product Development: Translate customer and business requirements into user journeys, product specifications, edge cases, and acceptance criteria. Collaborate with Design and Engineering teams throughout development.
- Technical Collaboration: Work with Engineering teams to understand APIs, integrations, system constraints, and implementation trade-offs, ensuring effective product decisions.
- Product Launch & Adoption: Define launch criteria, coordinate releases and staged rollouts where required, and monitor adoption, reliability, and customer feedback after launch.
- Performance Measurement: Evaluate whether shipped features achieve their intended objectives and initiate further improvements or rollbacks based on performance data.
- Continuous Improvement: Identify opportunities to improve product functionality, user experience, workflow efficiency, and business performance through ongoing analysis and experimentation.
##
Who You Are
- Have a proven track record of independently designing and executing multiple product experiments with demonstrable results.
- Possess strong analytical skills and the ability to independently analyse data, investigate root causes, and draw evidence-based conclusions.
- Have practical experience with SQL or data analysis tools; SQL proficiency is an added advantage.
- Demonstrate strong problem-solving skills and the ability to make informed decisions in ambiguous situations.
- Have experience translating customer needs and business objectives into product requirements and measurable outcomes.
- Possess the ability to collaborate effectively with Design, Engineering, and cross-functional stakeholders.
- Demonstrate strong ownership of product initiatives, from problem identification through implementation and outcome measurement.
- Show genuine curiosity about customer behaviour, product development, and business growth, with examples of how this has influenced product decisions or personal projects.
##
## Why GoKwik
At GoKwik, you will work on products that address meaningful challenges across the D2C and eCommerce ecosystem. You will collaborate with cross-functional teams, use data and experimentation to guide product decisions, and contribute to building scalable solutions that improve customer experience and business performance.