Regional Marketing Manager

Your key responsibilities will be :

- Lead execution of marketing agenda ensuring alignment with Pepco brand strategy and central marketing priorities & calendar

- Owner and management of local 360 marketing activities and projects to deliver business and country goals

- Manage adaptation process in line with the promotional calendar, including coordination with local providers and agencies

- Developing local creativity

- Oversee and optimize media plans, coordinate media buying across all channels (including TV and digital), and develop local marketing campaigns

- Identify local challenges and opportunities, and propose solutions based on local insight

- Manage the marketing budget, including planning input, monthly actuals, and forecasts

- Work with the HO to organize annual marketing research studies, report KPIs monthly and share knowledge among countries

- Suppliers management: supporting Procurement in contracts, review and monitoring of suppliers's activities,KPIs

- Supervise the implementation and evaluation of corporate social responsibility (CSR) initiatives.

- Support crisis management and media relations when needed.

- Lead and motivate the local Marketing Team .

Skills and experience we are looking for:

- Min. 10 years of experience i n a similar marketing (retail experience preferred).

- Master’s Degree in Marketing , Business or related field.

- Experience in 360 marketing ( brand, trade & shopper marketing )

- Strong understanding of market research and shopper/ c ustomer testing methods

- Knowledge of consumer promotion regulations, advertising and media effectiveness, and graphic materials production

- Familiarity with marketing tools, channels , shoppers and performance metrics

- Fluency in English, both spoken and written

- Proficiency in MS Office (Excel, Power Point)

- Strong organizational, multitasking skills and customer-focused mindset

- Team management skills

- Willingness to work in a hybrid model, with a minimum of 3 days per week from the office

- Willingness to work on a fixed-term contract until the end of November 2027

You are bound to like your job at P epco because we guarantee:

- Work in an international company featured on the Forbes list of the best employers in Poland and beloved by millions of consumers in Poland and Europe.

- A competitive salary and real opportunities for promotion - the development of our employees is the cornerstone of our strategy!

- Life insurance on preferential terms, to feel secure.

- An extensive benefits platform offering a wide range of options - including medical care, sports cards, events, trips, shopping vouchers, and more.

- Discounts on purchases at Pepco stores - get your favorite products at even better prices!

- Unlimited access to LinkedIn Learning (for IT - Udemy Business), giving you thousands of expert-led courses to support your professional development, build new skills, and learn at your own pace.

- The opportunity to improve language skills by working in an international environment.

- Free psychological, legal, and financial consultations as part of our employee support program -our employees' well-being is our top priority!

- Smart Lunch - meal subsidies for the company canteen, giving access to daily on-site dishes at discounted prices.

- Financial recognition in the form of jubilee awards, additional days off, and loyalty-based discounts for employees celebrating their work anniversaries.

- A social fund providing additional financial support to ensure security and assistance in various life situations.

- A friendly atmosphere and support from colleagues who are eager to share their expert knowledge - despite being a large organization, we’ve maintained a warm, informal atmosphere.

- A role within a unique organizational culture - Pepcoolture - where our mission, vision, and values are the foundation of our everyday work.