About this role
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy.
TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible.
Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company.
Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come.
By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.
When we create and grow together, the possibilities are limitless.
Join us.
About the Team
Our team plays a crucial role in ensuring the company’s success. We seek people who are willing to learn and put in the effort to solve problems. Our challenges are not your regular day-to-day problems - you’ll be part of a team that’s developing new solutions to new challenges. It’s working fast, at scale, and we’re making a difference. We are looking for talents to join us on this exciting journey!
Responsibilities
- Assist management in conducting internal operational analysis for digital advertising businesses, identifying problem areas, and coordinating with relevant departments to build solutions.
- Plan revenue targets, and calculate detailed financial indicators such as revenue and cost for overall projects and related ROI.
- Research, analyze and report on internal and external factors that impact monetization, such as market trends, competitive landscape, to assist management in making informed strategic decisions and identifying long-term monetization opportunities and trends in digital advertising.
- Collaborate with product management and engineering teams to develop monetization strategies for ad products, including ad creatives, ad measurement, and branding and performance product lines.
- Monitor revenue performance and make recommendations for adjustments or improvements to drive revenue growth.
- Partner with cross-functional teams to execute monetization strategies and achieve revenue targets.