Brand Manager, Global Portfolio Marketing

CooperCompaniesNew York, United StatesOn-siteFull-timeSenior, 5–8 yearsListed 1 day ago

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About this role

At CooperVision, a business unit of CooperCompanies (Nasdaq: COO), we’re driven by a unified purpose of helping people experience life’s beautiful moments. We are connected through our shared values - dedicated, innovative, friendly, partners, and do the right thing. As a leading global manufacturer of contact lenses, we are committed to helping improve the way people see each day. Through our diverse lens portfolio, we tackle the toughest vision challenges – including astigmatism, presbyopia, and childhood myopia. We offer the most complete collection of spherical, toric, and multifocal products available, enabling us to fit 99% of all contact wearers. Learn more at www.coopervision.com .

- This role is not eligible for employer-sponsored work authorization now or in the future. Applicants must be authorized to work in the United States on a permanent and ongoing basis without the need for future sponsorship (i.e., H1B, STEM OPT extensions, TN, etc.)
- This position requires full-time onsite work (5 days per week) in Victor, NY and is not eligible for relocation assistance

Job Summary:

The Brand Marketing Manager leads the development and execution of portfolio and brand initiatives that contribute to growth across CooperVision's global contact lens portfolio. Working across global and regional marketing teams and cross-functional partners, the role translates consumer-, customer-, and ECP-centric strategies to life through effective commercialization, marketing program execution, and launch support.

The Brand Manager owns defined workstreams within the global brand and portfolio strategy, including positioning, messaging, claims, market intelligence, performance analysis, launch and lifecycle planning, and development of scalable marketing toolkits. The role provides strategic direction to agencies and project partners, evaluates program effectiveness, and recommends actions based on market, customer, competitive, and business performance insights.

This role works collaboratively across Global Marketing, Regional Marketing, Professional Affairs, Clinical Affairs, Regulatory Affairs, Legal, Marketing Communications, and Life Cycle Management teams to ensure executional excellence and stakeholders remain informed of progress, risks, and opportunities. Success requires strong project management, communication, collaboration, and organizational skills, along with a passion for understanding consumer, customer, and ECP needs and translating those insights into effective marketing execution.

- 4-7 years of progressive brand, product, portfolio, or commercial marketing experience; global or multi-market experience preferred.
- Demonstrated ability to manage multiple projects and stakeholders while delivering high-quality work.
- Demonstrated ability to use AI-powered tools for research, analysis, presentation creation and marketing development/refinement.
- Experience translating customer, consumer, or market insights into marketing activities.
- Experience working with research and/or marketing agencies.
- Demonstrates learning agility and adaptability, remaining effective in a fast-paced environment with evolving priorities and organizational change.
- Proactive communicator who provides timely updates, escalates risks appropriately, and maintains stakeholder alignment.
- Strong interpersonal skills with the ability to build trust, credibility, and productive cross-functional relationships.
- Analytical mindset with strong data interpretation, problem-solving, and decision-making capabilities.
- Proficiency with AI Platforms, Microsoft PowerPoint, Word, Excel, and Outlook. Experience using Salesforce.com and Salesforce Marketing Cloud would be an asset.

For U.S. locations that require disclosure of compensation, the starting base pay for this role is between $121,608 and $162,144 per year and may include cost of living adjustments. The actual base pay includes many factors and is subject to change and modification in the future. This position may also be eligible for other types of compensation and benefits.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

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