About this role
Job Requirements
Job Title: Sales Head
Position –Sales Head
Designation – AVP /VP
Location: Noida
Job Summary
The Sales Head will spearhead pan-India sales operations for the solar module division, driving revenue growth, strategic customer acquisition and market expansion. This role demands strong industry knowledge, deep relationships within the solar ecosystem, and the capability to lead high-performing sales teams. The incumbent will oversee strategic planning, key account management, pricing execution and achievement of annual sales targets across Utility, C&I, EPC and Distribution segments.
Parameter
Key Responsibilities / Deliverables
Financial Perspective
• Drive achievement of sales revenue, volume and profitability targets for Solar PV Modules.
• Develop and implement sales strategies to maximize business growth and market penetration.
• Monitor sales performance, margins and business profitability across customer segments.
• Ensure effective management of receivables and collections to maintain healthy cash flow.
• Identify and develop new business opportunities to support sustainable revenue growth.
Customer Perspective
• Build and maintain strong relationships with EPC companies, IPPs, Solar Developers, Government customers and C&I clients.
• Drive customer acquisition, retention and long-term account growth.
• Enhance customer satisfaction through timely responsiveness and solution-oriented engagement.
• Develop strategic partnerships with key customers to increase business opportunities.
• Strengthen the company's market presence and brand positioning within the solar industry.
Internal Process Perspective
• Lead and manage the sales team to achieve business objectives and sales targets.
• Develop sales plans, forecasts and pipeline strategies to ensure consistent business performance.
• Coordinate with operations, supply chain, finance and technical teams to ensure seamless execution of customer orders.
• Monitor market trends, competitor activities and customer requirements to refine sales strategies.
• Ensure effective CRM utilization, sales reporting and performance tracking.
Learning & Growth Perspective
• Build, coach and develop a high-performing sales team capable of delivering business results.
• Promote a performance-driven and customer-focused sales culture.
• Strengthen team capabilities through training, mentoring and leadership development initiatives.
• Drive adoption of sales best practices, market intelligence and analytical decision-making.
• Support new product introductions, market expansion initiatives and strategic business growth programs.
Experience & Education
· Candidate should have minimum 18 Years experience in Solar Module sales.
· MBA/PGDM preferred, B.Tech/B.E. in Electrical, Mechanical or Electronics desirable
· Experience in solar module sales, solar EPC, renewable energy, power and electrical equipment sectors is required
Work Experience
Key Skills & Competencies
- Strong understanding of solar modules, pricing structures and industry dynamics.
- Demonstrated success in managing key EPC, developer and C&I customer accounts.
- Excellent communication, negotiation and relationship-building skills.
- Proven ability to lead and motivate geographically dispersed teams.
- Proficiency in CRM systems, analytics and sales operations management.