Social Media Lead

System1Los Angeles, CaliforniaOn-siteFull-timeMid level, 2–5 yearsListed 3 days ago

Apply now

About this role

Key Responsibilities:

- Content Creation: Create and publish compelling content that brings privacy to life for a broad audience.

- Audience Growth: Build audiences from the ground up and own growth goals across channels.

- Brand Voice: Define and own Startpage's voice, adapting it for audiences in different global markets.

- Community Engagement: Listen to and respond to our community so people feel heard, especially when they're frustrated.

- Feedback Loop: Bring what you hear back to product and support, and close the loop with users.

- Cross-Functional Partnership: Work with product, PR and legal on launches and sensitive moments.

Professional Qualifications:

- Experience: 4+ years running social for a consumer tech or internet brand.

- Audience Building: Proven track record of growing an audience from zero.

- Global Perspective: Experience creating for international audiences; German or Dutch is a plus.

- AI Fluency: Fluency in modern content and AI tools.

- Writing: Clear, concise writing that makes technical ideas simple.

- Community Instincts: Customer-facing experience and calm judgment in public conversations.

- Analytical Skills: Comfort with social analytics and management tools, and using data to make decisions.

- Mission Fit: Genuine interest in online privacy and why people care about it.

Key Performance Indicators (KPI's):

- Audience Growth: Follower growth across channels.

- Engagement: Engagement rate and reach.

- Traffic: Referral traffic from social.

- Community Health: Response time and sentiment.

What we have to Offer:

- Competitive salary + bonus + equity

- Generous PTO + 11 company holidays

- Open sick time

- 100% covered Medical, Dental, Vision for employees

- 401k with match

- Health & Dependent Care Flex Spending Account

- Paid professional development

- Leadership & growth opportunities

- Virtual company and team building events