Marketing Manager Multichannel Marketing & Strategy (M/F/D)

Team language: German and English

Contract type: Permanent, full-time (40h/week), part-time option available upon agreement, starting as soon as possible

## About the role
As a Marketing Manager Multichannel & Strategy (m/f/d) , you will work with us to further develop important PAYBACK partners. You support them with marketing and CRM topics, design effective measures along the customer journey and derive concrete optimization potential from performance data.

Your day-to-day work

- You are the point of contact for PAYBACK partners for marketing & CRM topics and work with them to develop solutions for customer activation and loyalty
- You design innovative marketing campaigns and CRM measures
- You prepare content in compelling presentations and present it to internal and external stakeholders
- You prepare performance KPIs and derive optimization potential from them
- You manage projects in cross-functional teams to implement innovative marketing concepts

You’re a great fit for this role if …

- You have an university degree with a focus on marketing or a comparable qualification
- You own several years of professional experience in marketing, sales marketing or a comparable environment
- You have strong conceptual and analytical skills and can quickly grasp complex topics and present them in an understandable way
- You own relevant experience in multichannel marketing (offline, online, mobile), from target group definition to performance analyses of relevant KPIs (such as CPO or CPM)
- You impress with strong communication skills, the ability to work effectively across interfaces, a "hands-on" mentality, as well as business-fluent German and English skills

Conditions & benefits

Flexibility: 30 vacation days plus the option to purchase additional leave, hybrid working (2 days home office/week), option for a sabbatical
Food & drinks: Mostly free, healthy, and varied meals, fresh fruit and popcorn daily, as well as coffee and tea
Health & fitness: Free access to our in-house gym, health weeks, on-site massages and physiotherapy treatments
Culture: Team events, social days, and an open “come as you are” culture, dogs welcome, commitment to female leadership
Development: Individual training and development opportunities within the team and across the organization
Mobility: Subsidized Germany ticket, central location with direct subway access, job bike leasing

Why PAYBACK?

PAYBACK is the leading loyalty program in Germany and one of the largest data-driven marketing platforms worldwide. Our solutions reach millions of people every day.

With more than 1,000 employees in Munich, we develop all technical solutions in-house and combine data, technology, and marketing to create measurable value. You can expect interdisciplinary teams, real ownership, and an open, innovation-driven culture.

Interested?

We look forward to receiving your application!

The PAYBACK GROUP values diversity – come as you are